Amazon Buy Box Region Specific?

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Seller_zKEt2RiaID5EU

Amazon Buy Box Region Specific?

Hello,

I’ve been following some of my products that are sold by multiple sellers.

And have found that when changing my postcode on amazon on a specific product at any given time that the buy box is given to different sellers.

To my understanding was that if you have won the buy box you have won it everywhere in the UK for the given time but I believe I may be wrong?

Does anyone have any information on this?

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Seller_BS5lg2keRs2QO
Most helpful replyThis reply was marked most helpful by the original poster.

It can vary by postcode. Where the stock is compared to where the buyer lives is a factor. It can also vary if the buyer is a business buyer - they may see a different buybox owner than a normal retail account.

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2 replies
user profile
Seller_BS5lg2keRs2QO
Most helpful replyThis reply was marked most helpful by the original poster.

It can vary by postcode. Where the stock is compared to where the buyer lives is a factor. It can also vary if the buyer is a business buyer - they may see a different buybox owner than a normal retail account.

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