Amazon category with no back-end keywords option
Hi,
I am selling supplements products on AMZ UK and when I am trying to optimize my listing in the keyword section I could not find BACKEND KEYWORDS just a field for search terms. I was told that certain categories do not have backend keywords field anymore! is this true? And most of my keywords are not indexed even my listing is optimized and all the important keywords I entered them in the search terms field and can’t figure it out so I am in the dark.
Any advice?
Thanks
1 reply
Seller_EJIX7rqDNQJi2
There is no “Backend keywords” field. Here is what I am seeing in the “Keywords” section:
Just “Search Terms”, “Target Audience” and “Platinum Keywords”.
But I found this article where you can learn how Amazon changed the rules for Backend Keywords and how you can optimize them:
https://sellics.com/blog-amazon-changes-rules-for-backend-keywords-what-it-means-for-sellers
