How to do Negative Product Targeting with Manual Campaign


#1

Hi
I am a new seller on Amazon and running an Exact match keywords PPC campaign for our products. I have noticed that my listing is getting a lot of clicks through other competitor product pages with no conversions. This is increasing my PPC cost with no sale. Is there a way to have my product not shown on the competitor product pages in the sponsored ad section?


#2

Have you been through seller university?


#3

If you click on you’re campaign from the management section of advertising you should see a drop down menu select negative targeting and from there you can enter any keywords or products you don’t want to target.


#4

Hi Tech.
The negative targeting option is only available for Auto Campaign. In manual campaign, it shows “Negative Keywords” and does not have the option to add a target product.


closed #5

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