I am a relatively new seller on Amazon and was listing numerous ASINs without permission from the rights owner. In truth, i was purchasing them from the rights owner themselves with the intention of selling on - which the rights owner knew about. I assumed approval for selling via Amazon and now I have realised they don’t allow that. My account is now deactivated and i have removed all listings and submitted a PoA numerous times but it keeps bouncing back with the ‘greater detail required’ email.
Please can you review the below? I am trying to keep it short, factual etc but I have no idea why they won’t accept it?
PLAN OF ACTION:
Dear Amazon Seller Performance Team,
Thank you for giving me the opportunity to appeal my Amazon account’s recent deactivation due to intellectual property violations.
I understand these violations are taken seriously by Amazon and through my Plan of Action below I will explain how I have resolved these violations and how I will ensure it will not happen again.
Greater detail on the root cause of infringement:
- I violated Amazon’s intellectual property policies through listing items owned by a third party rights owner, without first gaining their permission to do so.
- Due to being a new seller, I did not check to see if the brand was owned as intellectual property before listing it.
- I had previously received intellectual property listing violations on other ASINs and despite resolving those, I did not take time to review my entire inventory to check if I was violating the policies on other listings.
- Despite receiving numerous violations and emails from Amazon, I failed to respond and address these issues in a timely and professional manner.
Greater detail on the actions I have taken to resolve the complaint and how my account is now compliant with Amazon policies:
- I have shipped all orders that were made prior to receiving the complaints.
- I have fully closed and deleted all of my listings that were in violation of the intellectual property policies.
- I have now reviewed my entire inventory and will only list branded products where I have permission to do so from the rights owner.
- I have contacted the rights owner and apologised for my misunderstanding and policy violation. I have informed them that all listings have been removed and will not be listed again on my Amazon account.
Greater detail on the steps I have taken to prevent infringement going forward and to ensure my account remains compliant with Amazon policy:
- I have reviewed the Amazon Intellectual Property policy and ensured I fully understand it.
- I have used the Amazon Seller University to understand how to list products in a compliant manner.
- I have created a checklist process for all new product listings which will ensure that I will always contact rights owners and suppliers to gain their permission to list their products on Amazon before I add it to my inventory.
- I will only source my inventory from authorised manufacturers and outlets.
- I will regularly check Amazon’s policies and Seller University to keep up to date and ensure my account remains compliant.
I hope that my above explanation has addressed the violations against my account and I thank you again for allowing me the chance to appeal my deactivation.
Really appreciate any help anyone can give!