I have being doing research on PPC campaigns for my new product launch. I wondered if anyone had an answer for my question:
I am in a very niche market and there are no other competitors who are trying to advertise on a particular popular keyword. Could I bid something like 1 penny per click and still make it onto the front page of amazon for that keyword? Because I am still the highest bidder even though I am only bidding 1 penny per click. Or in order to get on the first page do I need to bid a certain amount?
I hope this makes sense.