I have just checked my account health and looked at this report as it is showing a percentage for the first time.
I think this is going to become a problem as it is very clear customers have no idea what they are leaving feedback for. I have this customer who purchased an item with a decorative zip. It is very obvious that the zip is not meant to be closed and is there for decoration.
This person used and returned the item with the excuse that the zip did not close, well obviously as it is not meant to do so and it tells you that in the description of the product. But instead of just returning it after using it for whatever she wanted to wear it for FREE, she left a negative return.
Now there is absolutely nothing wrong with the product and her return said it was faulty which it very clearly is not. But she has created a negative return, there is nothing whatsoever wrong with the return process either, she got a free return, sent it back and was refunded immediately in spite of the fact that she just wanted something to wear and return it.
But there is no justification whatsoever for a negative return experience because it was the product she was trying to blame for the return no matter how unjustified. Customers clearly have no idea what the difference is between one feedback report and another. I foresee this becoming a nightmare of customers giving negative feedback in the wrong place, they already do that as they don’t know the difference between product feedback and seller service feedback.
But now they have a third one to beat us up with, so they are going to use it to try to justify everything and any reason for making a return. Is there no limit to the way in which sellers are going to be abused with no justification whatsoever.
Another problem is that I always process refunds for returns immediately, but Amazon does not always pay the money back to the customer immediately and sellers are being blamed for that as well even although it has nothing to do with us.