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This article applies to selling in: United Kingdom

Appeal an account deactivation or listing removal

To sell on Amazon, you must adhere to our performance metrics and policies. Failure to do so may lead to the temporary deactivation of your account, removal of listings or limitations on your use of the Merchant Fulfilled Network (MFN).

If your account has been deactivated or your listings have been removed, you can appeal for their reinstatement by following the steps below. If you believe that your deactivation is an error, please follow the instructions within the page to provide an explanation.

How to appeal an account deactivation

  1. In Seller Central, go to Performance and click Account Health.
  2. At the top of the Account Health page, click Reactivate your account.
  3. Follow the instructions within the page to submit your appeal. This can include a plan of action or supporting documents. To learn more, see Create a plan of action to reinstate selling privileges.
  4. Click Submit to send your completed appeal to Amazon.

After submitting your appeal, monitor your email for a decision from Amazon. If you have received a response from Amazon asking for more information, click View Appeal from Account Health to submit the additional documentation and information required in your next submission.

How to appeal a listing removal

  1. In Seller Central, go to Performance and click Account Health.
  2. Select the issue within the Product Policy Compliance column.
  3. Follow the instructions within the page to submit your appeal or modify the details on your listing to comply with our selling policies.
After submitting your request, monitor your email for a decision from Amazon.
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