In accordance with UK regulations, Amazon Payments UK requires sellers to provide information about themselves and their business so that they can receive the proceeds of their transactions on Amazon EU stores.
To provide the required information, sign in to Seller Central using the email address and password associated with your account. In order to provide this information, select the Settings tab, then click Account info. From your Seller account information page, click each section that is highlighted in red. This information will be used to verify your selling on Amazon payment account. We will contact you if any additional information is required.
Amazon Payments UK knows that you care how information about you is used and shared. We appreciate your trust that we will do so carefully and sensibly. The Amazon Payments UK Privacy Notice – Selling on Amazon demonstrates this.
Help is available throughout the process. See answers to frequently asked questions below.
The verification of your identity is required by law. As per UK Regulations and Laws, verifying your identity is required to allow you to use our payment service. You may need to provide us with certain information or documents as requested in order to facilitate these checks.
You will have a total of 60 days to provide information or documents relevant for your verification. This does not include the time information or document is under Amazon review. When we require information, a notification will appear on your account information page. We may provide additional information about the request in your performance notifications.
Account information is subject to verification in case of information updates, or at periodic intervals.
You will eventually be unable to use your selling on Amazon account. Therefore, you will not be able to sell on Amazon if the information is not provided.
Accepting the Amazon Payments UK – Selling on Amazon user agreement and the Amazon Services Europe Business Solutions Agreement is a condition of registering for the service. If you do not agree to these terms, you will not be able to register for your selling on Amazon account, which will result in removal of your selling privileges on the Amazon EU stores.
If you are registering as a Private Person, you are doing so in the context of a private activity. Registering as a Business seller means that you are acting in the context of a commercial or professional activity. Most of the time, Business sellers are registered legal entities. However, you may also act as sole proprietor without being registered as a company depending on the local requirements that apply to your activity. In this case, make sure that you register as a business and choose the appropriate option in the drop-down menu.
A legal representative is a person who is authorised by your business to act on its behalf (for instance, accepting Terms & Conditions, opening a payment account, etc.). The representative may be an owner of the business or someone who has the authority to act on behalf of the business. When you enter the legal representative’s information, make sure that exactly matches with the official documentation that you send to Amazon Payments UK.
You are required to notify us at the time of accepting the Acceptable Usage Policy (AUP) if you would like to sell in one of the following categories, or before you list any product in one of the categories below, should this happen after the selling on Amazon account has been opened:
Amazon Payments UK needs to perform additional verifications to confirm this information and there may be a delay in completing the process. In order to select the relevant AUP category, you must follow the steps below:
If you need to provide information for an individual seller, the Primary Contact Person or a Beneficial Owner:
The document must meet the following criteria:
If the document you have provided does not meet all of the criteria above, a supporting document (such as Birth Certificate) may be requested.
If your business is registered in the United Kingdom:
If your business is registered in the United States of America:
If your business is registered in India:
If your business is registered in Mainland China:
If your business is registered in Hong Kong:
If your business is registered in Taiwan:
You can easily request a copy of your company’s registration extract online, by going to the website of your national or local company register. If you are registered in the UK as a Private limited liability company, follow these steps to obtain a Current Appointments Report:
If you are registered in the UK as a Sole Proprietors or Partnerships and do not have the required document issued by HM Revenue & Customs, you can request one by calling HMRC at 03002003300, asking for “self-assessment department” and requesting Confirmation of Unique Taxpayer Reference letter. The letter may take two weeks to arrive in the post.
This means that Amazon Payments UK needs more information to verify your identity. In some cases additional identity information is required for your selling on Amazon payment account, to comply with applicable legislation. Alternatively, you may have provided some information which we were unable to verify, so we need you to enter this portion of the information again.
In order to provide the requested information, go to the Settings tab of your Seller Central account, and then click Account Info. From the Seller Account Information page, click each section that is highlighted in red. All addresses need to be entered in Latin characters.
Sometimes, we may require several documents from you and this number may be greater than the number of fields present in Seller Central for you to upload the documents. If this is the case, you have to merge the documents into one document and upload it to Seller Central to review. In order to do this, you can follow one of the two methods explained below that we would recommend you to do:
Alternatively, while scanning the documents, you can opt to create a PDF document and scan the pages to create a single document.
From the Settings tab, click Account info and then, from the Seller Account Information page, click each section that you want to update. If your information has already been verified or the verification process has not yet started, you will be able to update your information. Any updates are subject to verification. Depending on our verification results, you may be asked to provide additional information.
Information cannot be updated while it is being verified.
Yes. The Update Wizard will allow you to resume entering data at any step in the process. Make sure that you click Submit on each screen after entering your information.
You will still be able to use Seller Central. However, if you do not provide your information within the specified time period, your selling privileges will be suspended. Your privileges may be reinstated once you have entered the requested data and your information have been verified.
During the verification process, we may determine that you are required to provide additional information. This information is required to complete your account registration.
If we require additional information, you will be notified via the email address provided at registration as well as via the notification field in Seller Central. You can also see what additional information is required by clicking Account Info on the Settings tab. Look for the sections highlighted in red.
You will also receive detailed guidance in your performance notifications.
If your country of establishment is not in the drop-down menu, we don’t support that country. Check back often; we’re continually adding supported countries.
Contact Selling Partner Support if you encounter problems while uploading documents.
If you don’t have one or more of the documents requested, contact Selling Partner Support. Make sure that you provide details about the documents you do not have when you contact us. We will then get in touch with you regarding alternative documents that we may be able to accept.
The validity period of certain documents is defined by the administration that issues such documents: for example, registration extracts are typically valid for three (3) months. After that, the information they contain is not guaranteed to be up-to-date.
For utility bills, in order to verify an address, we require the copy of the bill to be within the last 180 days.
You can provide the information in English or in the local store language; such as French, Italian, Spanish, German, Dutch, Swedish, Polish, Portuguese, Turkish, Chinese or Japanese.
Once we receive all of the required information, we will proceed with the verification of your account. Verification could take up to 10 days; however, it may take longer in some situations based on the complexity of the account.
You may be allowed to start selling on Amazon while the information you have provided at registration is being verified, subject to certain limits. Depending on certain criteria, we may require that you provide all the required information and that this information is verified before we open your selling account. In this case, you will not be able to start selling on Amazon until the information that you have provided has been verified and your account has successfully completed verification.
Verification decisions are final and are based on the information and documentation that we have received from you.
You may be allowed to start selling on Amazon while the information you have provided at registration is being verified, subject to certain limits. Depending on certain criteria, we may require that you provide us with all the required information and that this information is verified before we open your selling account. In this case, you will not be able to start selling on Amazon until the information that you have provided has been verified and your account has successfully completed verification.
If you have been allowed to start selling on Amazon immediately after registration, you can fulfil your existing orders while your information is pending verification, up to a certain limit. However, you should provide the required identity information as soon as possible, to avoid any constraints regarding your selling account.
There are several reasons why we may have declined to open your account. It may be because we were unable to verify your identity as required by applicable legislation. Providing incomplete or inaccurate information is a common reason why verification may not be successful. If you feel your information should have been successfully verified and would like to appeal, contact Selling Partner Support.
In the event that you are unable to open your selling account, you can ask to have your inventory returned to you.
Amazon Payments UK needs to verify the name and number of the bank account that you have registered with us. Document acceptance criteria:
To protect your privacy, we recommend the following:
You may need to submit officially translated documents if they are not in any of the Amazon supported languages (English, German, French, Spanish, Italian, Dutch, Polish, Swedish, Portuguese, Hindi, Tamil, Vietnamese and Thai). For more information, go to Accepted Translated Documents.
In certain cases we will verify all of the information you have provided when your account is created and updated, which may take a few days. During this time, you will be able to access your account in Seller Central and change or upload new listings. However, you will not be able to start selling on Amazon until all the verification has been completed and your account has successfully completed the verification process. Most of the information we need from you will be outlined in the Seller Account Information page, although additional documents or information may be needed at a later date.
Make sure that the information you have entered in Seller Central is complete and accurate so that the verifications can be done swiftly.
Your country of establishment may not be currently supported and included in the drop-down list for various reasons, including international restrictions or our ability to process information and documents in specific languages. Check back in the future as Amazon Payments UK is continuously expanding the list of supported countries.
In order to use the selling on Amazon service, you must open a payment account with Amazon Payments UK. Accepting the Amazon Payments UK terms and conditions is part of the registration process for your selling on Amazon account.
In order to comply with applicable law, Amazon Payments UK is required to collect and verify certain information to open and maintain your selling account. Amazon Payments UK will solely use your data in accordance with its Privacy Notice. Amazon Payments UK knows that you care about how information about you is used and shared, and we appreciate your trust that we will do so carefully and sensibly.
As soon as we are able to open your selling account, you will have access to the “Disburse Now” button in Seller Central. However, the “Disburse Now” button will disappear under two conditions: either the disbursement value is under GBP 1, or you have already clicked the button on the same day.
The primary contact person is the person who has access to the selling account, provides the registration information on behalf of the account holder (the registered seller) and initiates transactions such as disbursements and refunds. Actions taken by the primary contact person are deemed to be taken by the account holder.
If the primary contact person is not the beneficial owner or/and the legal representative of the business, a letter of authorisation (“LOA”) signed by a legal representative will be requested confirming that the primary contact person is authorised to act on behalf of the business.
A beneficial owner is a natural person who directly or indirectly owns more than 25% of the shares or voting rights of the business, or that own the business via other means. If no individual qualifies under the criteria mentioned, then any individual who holds the position of senior manager is considered a beneficial owner.
In case the beneficial owner is not the same person as the primary contact person, you have to provide details for them and each of the beneficiary owners of the company meeting the above criteria. Where there are no beneficial owners meeting the above criteria, a senior manager may be required to be entered on the account in place of a beneficial owner.
To update the number of beneficial owners follow the instructions below:
Note that it is necessary to provide this information in order for your account to be eligible for selling on Amazon. We expect to receive a statement like the one below or something comparable:
[Letterhead of the company]
POWER TO ACT ON BEHALF OF THE COMPANY
The undersigned [name of Company here] (herein after, the “Company”), duly represented by (name and function) [add full name and function of the signatory here], confirms that [add full name of the Person of Contact here] is authorised to open a selling on payment account with Amazon Payments UK, accept the User Agreement and other Policies, have access to the selling on Amazon account, and initiate transactions in the name and on behalf of the Company.
We are committed to maintaining a dynamic, safe and compliant store for both customers and sellers. The changes to our agreements are a necessary step towards this goal. Therefore, we are requesting that all sellers accept the agreements so that we may continue to offer both customers and sellers outstanding products and services.
The Business Solutions Agreement contains the terms and conditions for selling on Amazon, Fulfilment by Amazon, Services and Product Ads.
The agreements have to be accepted as written. Our goal is to have a transparent service that works for both sellers and Amazon.
If you have questions on the overall process, we encourage you to contact Selling Partner Support, but be aware that they will be unable to waive any terms of the agreements.