Amazon Renewed
What is Amazon Renewed?
On Amazon Renewed, you can sell high-quality refurbished, pre-owned and open-box products to millions of Amazon customers worldwide. All products on Amazon Renewed must be tested and certified to work and look like new. Only sellers that maintain a high quality and performance bar can offer refurbished, pre-owned and open-box products on Amazon Renewed.
How to apply for Amazon Renewed?
To be considered to sell Renewed items, review the category requirements below. If you meet the requirements, click here to apply. We will review your request and if you meet the requirements, we will reach out with an onboarding email, usually within 10 business days.
To apply for Amazon Renewed, you must meet the following criteria:
- Products must be inspected, cleaned, repaired (if applicable) and tested by a manufacturer or a specialist third-party refurbisher to function and look like new.
- You can supply invoices showing a total value of €20,000 / £20,000 in qualifying refurbished purchases in the previous 90 days from the date of the application. For approval to list on Apple branded items in the smartphone category, we require invoices dated from trailing 90 days that total £1 million in Apple refurbished products.
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You are required to submit a minimum of 10 images of a sample unit for product and packaging review:
1) Box in which the product will be delivered, 2) Box in which the product is housed (inside the delivery box) – white or brown box, 3) Picture of product inside the box (with packaging), 4,5) Product pictures from the top and bottom, 6–9) Product picture from all four sides, and 10) picture of warranty card that will be provided to customers.
If you have an item with a screen, we request images of the screen turned on.
- If you are an existing seller on Amazon or once you start selling on Amazon, you have an Order-Defect-Rate (ODR) of 0.8% or less, or less in the trailing 90 days.
- You can meet and adhere to our Amazon Renewed EU Programme Terms.
- For specific brands, you may be required to submit additional documentation related to your product inspection processes.
We will review your request and if you meet the requirements, we will reach out with an onboarding email, usually within 14 business days.
Where can I find Amazon Renewed EU Programme Terms?
Amazon Renewed EU Programme Terms is available here.
How do I contact Amazon Renewed Seller Support?
For any Renewed item issues, you can create a case or Contact Us. Please make sure your language settings are in English to contact the team.
What are the performance requirements that I have to meet to remain compliant with the EU Renewed programme?
Renewed sellers must meet the following performance metrics:
- Order Defect Rate < 0.8%
- Percentage of negative reviews (1 and 2 star reviews) < 10% (as a percentage of all reviews)
- Overall average product rating > 3.70
- Renewed Quality Score (RQS) > 98% (seller level)
Once approved to sell on Amazon Renewed, you can access your Seller Central quality reports here.
What do ‘Average Product Rating’ and ‘Renewed Quality Score (RQS)’ stand for?
Average Product Rating is a metric that measures the average of customer product reviews ‘star ratings’ submitted over the trailing 30 days from customers who purchased those items from you.
Renewed Quality Score (RQS) is the percentage of orders without any reported defects over the trailing 13 weeks. It is calculated by reviewing complaints from customers to Amazon through emails, product reviews, seller feedback and Customer Service calls.
What Apple iPhone models are currently supported by the Amazon Renewed store?
The Amazon Renewed store currently supports Apple iPhone models: 7/7 Plus, 8/8 Plus, X, XS/XS Max, XR, 11, 11 Pro/11 Pro Max, SE (2nd Generation) 12, 12 Mini, 12 Pro, and 12 Pro Max.
What is the current list of approved Apple Wireless Accessory Brands?
Sellers of Renewed Apple iPhones are required to include only lightning cables and wall adapters purchased directly from an approved list of brands with their Renewed Apple iPhone orders. Sellers may not include Apple-branded (OEM) lightning cables or wall adaptors with iPhone orders.
- Mophie
- Boxgear
- Anker
- Sharkk
- Amazon Basics
- Syncwire
We will require that Renewed iPhone sellers maintain records of purchase orders of accessories directly from the approved brand and we will monitor compliance through our ongoing test buy operations and performance enforcements. Additional brands will be considered on a case-by-case basis. Please contact your Account Manager or cr-eu-am@amazon.lu to learn more.
Where do I find the Amazon Renewed Programme Insert template?
You can find the Amazon Renewed Program Insert template here
Additional Amazon Renewed Resources
