Where I should start Brand Registry for my Private Label brand?

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Seller_o6cEqotpB4UZq

Where I should start Brand Registry for my Private Label brand?

Hi!

I have my own brand and have my pending trademark on USPTO. My products are already have my logo, custom-designed packing with brand name delivered to my warehouse. I already have professional pictures too.

Now I am confused about creating a listing and doing Brand Registry since we definitely need A+ content.

- Where should I start? Should I create the generic listing first and then apply for Brand Registry? (it is asking for ASIN when doing Brand Registry).

- I don't have a infographics ready for my pictures, they are just plain pictures of my product with my logo. Is it ok to put plain pictures of my products for new listing and then apply for a brand registry?

- If I create a new listing, will it ask for brand approval? So should I CREATE LISTING > APPLY FOR BRAND APPROVAL > APPLY FOR BRAND REGISTRY or CREATE LISTING > APPLY FOR BRAND REGISTRY ?

- If my infographics(product info on the actual pictures) are not ready, should I put complete ready pictures first or I am good with just professional pictures with no product information on pics but just text on the product description?

- If I don't have the website yet, can I put the link for my Tik-Tok shop for other e-commerce platforms section for Brand Registry? Lack of website will affect the approval?

- I know I am asking too many questions but I am confused, it is my first experience.

Thank you in advance!

Sincerely,

Everest Prime Retail

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Seller_Qbd0RsfZFEZBY

Pending marks have no protection. I would recommend waiting for the mark registration to protect any investment

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Jim_Amazon

@Seller_o6cEqotpB4UZq

I want to add in a crucial piece here that if you do create a generic listing for your product, you will be unable to change the brand name for that ASIN in the future and will have to create a new ASIN if you decide to rebrand.

Only you know what is right for YOUR business but sellers have expressed their frustration to me in the past when finding this out so I wanted to make sure you knew this ahead of time. Feel free to read through the resources below as you go through this.

-Jim

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