Duplicate ASIN Numbers / Items

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Seller_ASTUgt8SELwmi

Duplicate ASIN Numbers / Items

Hello fellow sellers.
I would welcome your advice please

In the category we sell in on Amazon there are many many different ASIN numbers for the same identical item.
By this I mean the same identical physical product is listed by multiple sellers under multiple ASINs whilst being an identical item.
Is it worth reporting duplicate items / multiple ASINs to Amazon to try and tidy up what is a real mess ( not of our own making ) in our selling category?
Do you know if Amazon actually take action on duplicate item reports? Do they actually merge ASINs?
I would welcome your advice as I truly believe it would make it a lot easier for us listing but , crucially, a lot better for the Business Buyers out there
Thanks for your help
Emma
Headset Sales Ltd

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9 replies
Tags:ASIN, Listings
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9 replies
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Seller_amUAzjvL5uIzu

CS>selling on amazon>products & inventory>product page problem>merge duplicate or split product pages>enter the asins you want to merge

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Seller_NMoAY1ZsmOCqb

Yes, they will merge ASINs. We request and have them resolved quite often - in the books category usually.

You need to open a case, and include something like:
These (number) items are all the same and should be merged into ASIN (the ASIN you want to retain).

The incorrect listings are due to (we put things like - certain sellers corrupting your catalogue by using incorrect dates, and thereby causing confusion to your buyers).
(Note that if you explain the problem will effect Amazon’s buyers, they are much more likely to act, and promptly too !)

You’ll obviously need to include the incorrect ASINs.

They may ask for manufacturers proof or something else. It’s up to you if you can or want to provide this. We usually reply saying we’ve let them know the problem, but are not wasting time searching, so if they want to let their buyers down, then that’s up to them.

10
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Seller_cJms0GbotqqtV

Amazon will merge duplicate ASINs. But they don’t always view things the same way a seller does.

For example, one of the reasons for multiple ASINs for the same product is that some sellers “brand” a generic product and list it with a legitimate barcode they have bought from GS1. Amazon will not merge such ASINs; and, in theory, other sellers cannot list on such ASINs, unless the item they are listing has that barcode. I would imagine that this situation will quite often apply to headsets.

I sell secondhand books. One of the headaches in this category is drop-shippers, who create duplicate catalogue entries at an inflated price. I regularly suggest merges. Once Amazon make the merge, the high-priced copies often disappear, probably because the drop-shippers are using software to create the spurious catalogue entries for items they don’t actually stock. If they get an order for their high-priced item, they fulfil it by buying a cheaper copy from another seller (a practice that Amazon don’t allow, but don’t police very well).

With the book merges, Amazon staff sometimes refuse to accept a specific ASIN should be merged because of inaccurate information. For example, many book entries in the catalogue show the publisher as Littlehampton Book Services, who were a distributor rather than a publisher. Even when you explain this to Amazon staff, they may refuse to make the correction or merge the ASIN with one that shows the correct publication details. Thus the catalogue remains corrupted, and more confusing for buyers.

Paul

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