Guidance Needed For €3 EU Customs Duty for Low-Value Imports from 1 July 2026
@Roberto_Amazon @Angie_Amazon @Spencer_Amazon @JiAlex_Amazon @TaylorR_Amazon @Danny_Amazon @Kai_Amazon @Julia_Amazon @Julia_Amzn @Winston_Amazon @Ash_Amazon @Spencer_Amazon @Abella_Amazon @Ange_Amazon @Sakura_Amazon__ @Sakura_Amazon_ @NR_Amazon
I'm hoping Amazon can provide some clarification regarding the new €3 customs duty that is due to come into effect on low-value parcels imported into the EU from 1 July 2026.
We are a non-EU seller and currently fulfil orders directly to EU customers through Amazon marketplaces such as Amazon.fr and Amazon.de. Our shipments are always under €150, and Amazon acts as the deemed supplier, collecting and remitting VAT through IOSS.
What is currently unclear to us is how this new €3 customs duty will be handled in practice for Amazon marketplace orders.
Specifically:
Will Amazon collect the €3 duty through the existing deemed-supplier/IOSS process, similar to how VAT is currently collected and remitted?
Will Amazon remit the duty directly to the relevant authorities?
Will the charge be deducted from seller proceeds?
Will sellers need to take any action themselves?
Will customers be charged on delivery by carriers, or will Amazon ensure orders remain fully prepaid at checkout?
Another point that is particularly unclear is how the charge will be calculated for multi-item orders. My understanding is that the €3 duty applies per customs tariff line (HS code) declared on the import entry, rather than simply per parcel.
For example, if a customer orders a t-shirt, a toothbrush and a wallet in a single shipment, would the duty be €9 because there are three different tariff classifications? If so, how will Amazon calculate, collect and declare this at checkout, especially for orders containing products from multiple sellers?
As 1 July is approaching, it would be extremely helpful if Amazon could provide guidance on how these charges will be managed within the Amazon deemed-supplier/IOSS framework for non-EU sellers.
Any information or links to official Amazon guidance would be greatly appreciated
Guidance Needed For €3 EU Customs Duty for Low-Value Imports from 1 July 2026
@Roberto_Amazon @Angie_Amazon @Spencer_Amazon @JiAlex_Amazon @TaylorR_Amazon @Danny_Amazon @Kai_Amazon @Julia_Amazon @Julia_Amzn @Winston_Amazon @Ash_Amazon @Spencer_Amazon @Abella_Amazon @Ange_Amazon @Sakura_Amazon__ @Sakura_Amazon_ @NR_Amazon
I'm hoping Amazon can provide some clarification regarding the new €3 customs duty that is due to come into effect on low-value parcels imported into the EU from 1 July 2026.
We are a non-EU seller and currently fulfil orders directly to EU customers through Amazon marketplaces such as Amazon.fr and Amazon.de. Our shipments are always under €150, and Amazon acts as the deemed supplier, collecting and remitting VAT through IOSS.
What is currently unclear to us is how this new €3 customs duty will be handled in practice for Amazon marketplace orders.
Specifically:
Will Amazon collect the €3 duty through the existing deemed-supplier/IOSS process, similar to how VAT is currently collected and remitted?
Will Amazon remit the duty directly to the relevant authorities?
Will the charge be deducted from seller proceeds?
Will sellers need to take any action themselves?
Will customers be charged on delivery by carriers, or will Amazon ensure orders remain fully prepaid at checkout?
Another point that is particularly unclear is how the charge will be calculated for multi-item orders. My understanding is that the €3 duty applies per customs tariff line (HS code) declared on the import entry, rather than simply per parcel.
For example, if a customer orders a t-shirt, a toothbrush and a wallet in a single shipment, would the duty be €9 because there are three different tariff classifications? If so, how will Amazon calculate, collect and declare this at checkout, especially for orders containing products from multiple sellers?
As 1 July is approaching, it would be extremely helpful if Amazon could provide guidance on how these charges will be managed within the Amazon deemed-supplier/IOSS framework for non-EU sellers.
Any information or links to official Amazon guidance would be greatly appreciated
38 replies
Seller_H2J6DPLXo3EtS
I'm very surprised you haven't had any replies to this, but also that not that many other sellers have looked at this. It will have a huge affect on all Amazon sellers outside of the EU! We are in the same boat and we have no idea what will happen.
I'm currently in a webinar with UPS about this, but so far they haven't said anything about marketplaces.
I also had my account manager at Whistl visiting me recently, and they have no clue either.
Seller_wXsnXkMqIS7Ev
What i would like to know is how it affects VAT and Amazon Commission, which no doubt will both be charged on this fee.
As it stands for an item sold for 10 euro we get 10 less 15% amazon commision and say less 20% VAT = 6.50 Euro.
So if the same is applied to this fee we will have to charge 3/0.65 = 4.62 euro to cover the 3 euro fee PER ITEM
This really is the finally nail in the coffin of selling relatively low value items into the EU, especially after we have to wait almost a month to get our money, the high cost of shipping into the EU and the customers who can't be bothered to collect their orders from the post office, if they're out when the postman calls and put in an A to Z claim.
I am really thinking of shutting down all the Amazon EU sites that we have been selling on for over 10 years.
Seller_xihLBZUXsY5oZ
I received the reply above over the weekend from seller support then received a message from our carrier saying the complete opposite. Not helpful but there you go
Seller_nRhZxElkqUPAM
Its pretty pathetic that our Gvt didn't have an exception covered like this in it's negotiations and agreements. These cretins clearly dont work in our interests.
Seller_ZQyopdiwkUHOZ
Just received this email:
Hello,
From 1 July 2026, the current duty exemption for low-value imports will be eliminated. For goods imported in a shipment with a value of €150 or less, a €3 customs duty, mandated under EU law, will apply per item/tariff line in the customs declaration.
This duty will apply to Fulfilled by Amazon (FBA) and Fulfilled by Merchant (FBM) customer shipments shipped directly from outside the EU to consumers in the EU. For more information, go to Regulation (EU) 2026/382.
Shipments sent from within the EU are not subject to this import duty (other import charges may still apply).
Fulfilled by Merchant customer shipments
To ensure customs clearance for FBM shipments sent to customers in the EU from outside the EU, you must:
Use an Amazon-approved carrier. To confirm your FBM shipment with a value of €150 or less, you must select a carrier authorised to use Amazon's Import One-Stop Shop (IOSS) number to clear customs. We'll add approved carriers in the coming weeks and continue to update the list after 1 July.
Supply your carrier with ASIN details for each product in the shipment with a value of €150 or less imported under IOSS, as well as Amazon's IOSS number. The authorised carrier will invoice you for applicable import duties and provide the duty to EU customs authorities.
Continue to ship FBM shipments Delivered Duty Paid (DDP) so that customers do not receive additional import duties, customs or tax charges after completing their purchase. You must also provide your carrier with all data and documents required for customs clearance.
We're updating our programme policy to reflect these new requirements. We recommend that you review your prices before July 1 and make any adjustments that you deem necessary.
Fulfilled by Amazon customer shipments
If your products are enrolled in Remote Fulfilment with FBA, we'll add the €3 import duty to the customer-facing price for items in customer shipments with a value of €150 or less and calculate VAT as per existing rules. As a result, the price that customers see for your Remote Fulfilment with FBA products in our EU stores may be higher than the price that you've set.
If you use pricing rules or automations, we recommend that you review them and make any adjustments that you deem necessary, taking into account the €3 import duty added on top of your set price.
Note: All Seller Central pages including Manage all inventory will show your price without the import duty and any applicable VAT. Starting on July 1, you can view the final sales price of your Remote Fulfilment with FBA ASINs using the Revenue Calculator.
Your fulfilment and selling options
Shipments sent from within the EU to customers in the EU are not subject to this import duty. Consider sending inventory to our EU fulfilment networks for local fulfilment and faster delivery. For more information, go to Selling across the UK-EU customs border.
To learn more, including how to manage your pricing on Remote Fulfilment with FBA products, go to EU customs requirements for low-value B2C imports into the EU.
The Amazon Europe team
KJ_Amazon
Hello, Sellers. Thank you for these questions about customs requirements for low-value B2C imports into the EU.
Effective as of July 1, 2026, the duty exemption for low-value imports will be eliminated. For goods imported in a shipment with a value of €150 or less, a €3 customs duty, mandated under EU law, will apply per item/tariff line in the customs declaration. This duty will apply to Fulfilled by Amazon (FBA) and Fulfilled by Merchant (FBM) customer shipments shipped directly from outside the EU to consumers in the EU. The €3 import duty per item is mandated under EU customs rules – it is not an Amazon fee.
We have published News and Help pages with details on these updates.
News Post: EU customs requirements for low-value B2C imports into the EU
Help Page w/FAQ: EU customs requirements for low-value B2C imports into the EU
Please review these pages and check back with any additional questions.
We are a non-EU seller and currently fulfil orders directly to EU customers through Amazon marketplaces such as Amazon.fr and Amazon.de. Our shipments are always under €150, and Amazon acts as the deemed supplier, collecting and remitting VAT through IOSS.
Will Amazon collect the €3 duty through the existing deemed-supplier/IOSS process, similar to how VAT is currently collected and remitted?
To ensure customs clearance for FBM shipments sent to customers in the EU from outside the EU, you must: Supply your carrier with ASIN details for each product in the shipment with a value of €150 or less imported under IOSS, as well as Amazon’s IOSS number. The authorised carrier will invoice you for applicable import duties and provide the duty to EU customs authorities.
Seller_ZeJVFnhmOkMdm
This probably won't help at all, but I got so sick of losing money with my EU sales, and all the packaging nonsense (EPR) and now this extra duty charge of 3 Euros..... I switched off my Amazon EU stores. Going to channel my efforts into other areas and servicing the UK better.
I get why the EU have done it, to reduce the amount of Chinese rubbish coming in from Temu ETC. I hope it helps them with that goal in the long run.
