Customer Product reviews allow buyers to share their opinions about products with the Amazon community.
Important Note: Customer reviews do not affect your seller performance metrics. Only seller feedback impacts these metrics.
Reviews are only removed when they violate Community Guidelines, when the reviewer removes them, when multiple products were incorrectly listed as the same product, or when unusual review behaviour is detected.
You can report violations through the use the Report abuse link next to the review to report it or sending an email to reviews-help@amazon.co.uk.
Include a short, concise explanation of why you believe the Customer Reviews are in violation of Amazon policies and a link to the product in question. You can report multiple Customer Reviews in the same email.
The content not permitted in reviews includes:
- Seller service-related comments
- Order and shipping feedback
- Packaging information
- Shipping cost and speed comments
- Repetitive text or spam
- Pricing or availability comments
- Unsupported languages
- Private information
- Profanity or inappropriate content
- External links
- Promotional content
Any buyer can review products on Amazon, regardless of where they purchased them. Products bought on Amazon receive a "Verified Purchase" badge.
For requesting reviews, use the "Request a review" feature on the Order Details page. Amazon systems also automatically request reviews on your behalf.
For more information, please visit:
1. Help pages on Seller Central:
2. Guidelines pages on Amazon:
