Amazon Fair Pricing Policy
Hi All
A couple of questions about fair pricing.
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I see that some sellers are grossly over inflating book prices. For example a book RRP of £11.95 being sold by a seller for say £70. I then list the same book for £25.00 or £35.00 & get an email within minutes telling me I am charging too much, yet the other sellers listing at a far higher price remains live, why?
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I note as well as I am Amazon saying I am overcharging on some items I am also being supressed for under charging on others? what happened to being competitive to get the sale, ie the buy box?
Lastly what about Amazon prime when they are often the cheapest price, do Amazon supress their own listings for being too cheap? somehow I think not.
Hope someone can answer these questions at least in part.
Regards
Ed
19 replies
Seller_DROodOAYHftnc
No sorry, cannot ! - it’s a mystery.
I too have had many books deactivated for supposed high pricing, yet there are other sellers with the same book still active.
Have to say I have never had any for under-charging.
The other ridiculous thing is Amazon giving themselves the buy box with a supposed new copy of a book published in 1970s/80s, and listed at the original price, but ‘currently unavailable’, yet other sellers have ones available at fair prices, but they are almost invisible to customers.
If you relist as ‘Collectable’ then they will not be deactivated, but they do have to have attributes that make them collectible.
Seller_taDBgt7LctucW
I believe in the olden days it was known as “price fixing” however Amazon’s lawyers have rebranded the term.
Seller_GONywvgrS2MHc
Be careful with Amazon Fair Pricing policy as it is a hairs-breadth away from cartel price fixing. I cannot list an item at the RRP as someone is dumping their stock at below half the trade price with Amazon citing I am over priced. I am hoping someone with time and deep pockets take them to the Competition and Markets Authority soon
Seller_LKjg1QRrO36Yq
Are you listing it as used or new?
My guess is your offering was listed as ‘used’ while the £70 copy was listed as ‘new’.
It’s yet another ruse by which certain underhand sellers ‘game’ the catalogue. It’s highly unlikely that any of these overpriced ‘new’ copies actually exist.
Seller_sFEUMUfeW5484
New one today. Our price is £11.08, suppressed for high price “violation”. The asin has 17 other sellers, of which at least half are priced higher than me. The highest price is Amazon Prime, supplied by Amazon at £21.78.
So Amazon, please tell me, in what world do you think this is OK and legal. You switch my listing off for being better value and cheaper than your listing under the guise of it being a “high” price. You have no idea how little trust many sellers have in you, the only reason buyers like you is due to all the freebies.
Seller_KBCvmRKLx6ft0
I had a listing that was deactivated due to high pricing even though Amazon were listing the item at over double the price I was!
I queried this with the executive seller relations team and eventually after numerous fobbing-off responses, got back " I would like to clarify that upon validating your listings it was found that the threshold applied to them was incorrect and hence corrective action was taken. This is the reason why they were temporally blocked.
While we recognize the differences between selling as Amazon.co.uk and selling as a merchant in the Amazon Marketplace, such differentiation is not intended to be unfair and is in accordance with the terms of your selling agreement."
Seller_gXhWKJ06yF3yd
i’ve had this sh*te on electrical items as well. i lowered my price to the price that amazon were selling for, i had lots of room to manuvoure, but they still said its to high and suppressed. i couldn’t be bothered to fight it as the usual bots have no common sense and cut and paste scripts.
Clowns are really running amazon now, lets see how much biger the circus will become!
