Why Amazon tolerates FAKE reviews?
I have a 1-star review from a customer who never bought my product. Basically, on the "Customer Reviews" page it is written that the review is from Not verified purchase.
I don't understand how you can rate the quality of a product without even testing it.
Of course, Seller support is useful as always. They send me to the Feedback manager to Request the removal of feedback and not address my issue which is the removal of a product review from the detail page of a product.
9 replies
Seller_ZJhFeE3tNKzfh
Because amazons logic is they are a catalogue system selling items. Those items are not just available on amazon so the customer could have bought it anywhere, but feel like they should let customers know on amazon that it is, or is not worth purchasing.
I'm not saying this is right, or wrong, but it is amazons reasoning.
Seller_Fg2fqaWOnEtha
They shouldn't accept them as you can't verify if they had actually bought the product or if it's the same product. Knowing how confused some customers can be, I expect some writing a review for a similar product and it's not fair on the sellers. Plus those who do it merely to damage a rival. I think keeping it open to everyone is naive. They should just allow it for books and movies.
Seller_ciCPlj8jygtdi
But often that "logic" does not even apply. I have had a few negative reviews which were actually for a completely different product and Amazon have refused to remove them. As I say, this is not just one case, but several. Amazon gave me the bizarre response that they would not remove it, as this was the customer's view. They did not seem to care that the reviews were for a completely different product.
Seller_ZJhFeE3tNKzfh
Yeah, they don't make sense! The logic is - the customer left a review for the product, it MUST be a review for that product. That is the logic.
You send a case to seller support - their main aim is to close that case. If they have to do any private detective work to get to the bottom of it, they won't do it. They should, but they won't.
Seller_Wz6Kn4nYQTiFa
I had the same left from a competitor. You need to create a case with amazon and provide as much info and evidence as possible
Seller_RAXEWLxQ2dbmN
This has been going on since the days when Amazon sold only books, CDs and DVDs.
I guess they assumed that reviews were for the artistic/intellectual contents of the book/film/music rather than the physical attributes or condition quality.
If it has the same title...it must be the same thing, or so their logic goes.
Hence to this day, you see reviews for, say. DVD picture quality against blu-ray versions.
Worse still, you frequently see bad reviews about poor quality Kindle versions left for paperback editions.
Amazon reviews have been a mess since the beginning.
