How do sellers get ratings.

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How do sellers get ratings.

I see that Amazon are reviewing false ratings.About time too.The puzzle for me is how some sellers get so many ( Music Magpie has 7 million) .If you reckon on approx 1 per 10 sales so if you sell 500 a year you will get roughly 50.( and the sales equate to 10% of your stock.) However,some people get ( or have built ) thousands of reviews on what appears to be relatively little stock.Either they sell most of their stock very quickly ( unlikely with books) or they nudge people to give good reviews.Perhaps they have reduced their profile on Amazon over the years and used to sell a lot more.How can you get 100s or 1000s of reviews with what seems to be limited stock.Perhaps this is a thing Amazon might be reviewing!

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