ACCOUNT SUSPENDED AGAIN AND AGAIN FOR THE SAME REASON
Hi everyone,
I need advice regarding my UK Amazon account suspension.
My account was first suspended on 21st May 2025 for VAT verification.
I submitted all the requested documents:
1 - Utility bill for business address (within 180 days).
2 - Last 3 VAT filings from HMRC with submission receipt references.
3- Bank statements showing VAT payments/refunds to HMRC.
After submitting everything, my account was reinstated on 4th June 2025.
However, on 25th August 2025, my account was suspended again for the same reason, and Amazon is asking me to provide the same documents again.
I am really shocked and frustrated — the same documents were already reviewed and accepted earlier. Constant suspensions like this are causing huge sales and inventory losses.
Has anyone else faced this repeated VAT suspension issue?
Did you have to keep resubmitting the same documents?
Is there a way to escalate this so that it doesn’t keep happening?
Any suggestions on how to deal with Seller Performance in such cases?
Appreciate any guidance or shared experiences.
Thanks,
Shivam
ACCOUNT SUSPENDED AGAIN AND AGAIN FOR THE SAME REASON
Hi everyone,
I need advice regarding my UK Amazon account suspension.
My account was first suspended on 21st May 2025 for VAT verification.
I submitted all the requested documents:
1 - Utility bill for business address (within 180 days).
2 - Last 3 VAT filings from HMRC with submission receipt references.
3- Bank statements showing VAT payments/refunds to HMRC.
After submitting everything, my account was reinstated on 4th June 2025.
However, on 25th August 2025, my account was suspended again for the same reason, and Amazon is asking me to provide the same documents again.
I am really shocked and frustrated — the same documents were already reviewed and accepted earlier. Constant suspensions like this are causing huge sales and inventory losses.
Has anyone else faced this repeated VAT suspension issue?
Did you have to keep resubmitting the same documents?
Is there a way to escalate this so that it doesn’t keep happening?
Any suggestions on how to deal with Seller Performance in such cases?
Appreciate any guidance or shared experiences.
Thanks,
Shivam
30 replies
Seller_QuM1AZgzfU9x4
Your VAT number is registered to a different name than the business name you are using on Amazon.
Seller_ge11C3SojtXiW
We are still waiting for the reply from Amazon to understand why our account has been deactivated. We are not given any timeline, and our account is deactivated from 25th Aug till today 22nd Sep.
Is there any seller support to help us with this issue?
Spencer_Amazon
Hello again @Seller_ge11C3SojtXiW,
I checked again and saw the case was transferred to another team.
An email was sent to you on the 25th of September, you can also find it in your performance notifications on your UK seller account.
They are currently reviewing your case.
Regards, Spencer
Seller_ge11C3SojtXiW
Hello,
How much time will they take to reactivate our account? The account has been deactivated from 25th August, and till today, 30th Sep it stands the same. What is the reason for which they are taking so so so long to update us. We have sent all the required documents and information. What else we do?
How long we wait?
Seller_ge11C3SojtXiW
Hello,
How much time will they take to reactivate our account? The account has been deactivated from 25th August, and till today, 30th Sep it stands the same. What is the reason for which they are taking so so so long to update us. We have sent all the required documents and information. What else we do?
How long we wait?
Seller_ge11C3SojtXiW
Hi @Spencer_Amazon
We have till now not received any update from Amazon as to why the account has been deactivated. It has been more than 38 days now, and we are helpless. We still do not know how much time it will take to resolve the unknown reason. We do not understand what crime we have committed due to which they have taken such a step without notification.
This is not acceptable and we demand the whole understanding why this action has been taken.
Seller_j5BZQ9R1sSxT3
We are currently experiencing a very similar situation with our account. We also submitted all the requested documents (AD01, tenancy agreement, utility bills, passports, etc.), but Amazon did not accept them.
In our case, we noticed that many sellers facing the same issue had their registered company address defaulted by Companies House or had multiple directors listed, which may have triggered additional checks. When looking at your company details, I couldn’t see any such issues, which makes your case even more surprising.
What I also find unusual is that Amazon gave us a 30-day deadline for KYC verification, but our account was suspended only one day after receiving the notification. I know at least 50–60 other sellers going through the same situation right now, and most of them are stuck in the review process even though their documents are correct.
It seems to be a widespread issue affecting many compliant businesses. Hopefully, Amazon will review these cases properly and allow sellers to resolve them, since many of us are being impacted heavily.
Best regards
Seller_ge11C3SojtXiW
Thank you so much for sharing this — it’s actually reassuring to know that many other sellers are facing the same problem.
Our account was deactivated on 25th August 2025, and it has now been over 45 days without any proper update or resolution. We were not given any specific reason for the suspension this time — only a general message asking again for VAT and business verification documents, which we had already submitted and been approved for earlier.
As a non-resident seller, my VAT number is registered under my personal name (Shivam Agarwal) as per HMRC rules, while our Amazon account operates under the trading name Carry Me. This setup was accepted earlier, and our account was reinstated in June after full verification.
It seems this recent suspension wave is system-related, affecting many compliant sellers who already passed verification. We really hope Amazon will review these cases fairly and reinstate genuine sellers soon, as the ongoing delay is causing significant business and inventory losses.
Abella_Amazon
Hello @Seller_ge11C3SojtXiW,
This is Abella from Amazon to assist you with your account reactivation.
I completely understand how frustrating it must be to reach out for help and feel like you're not getting the support you need - especially when it's affecting your account. I truly empathize with your situation.
Please know that we're taking this seriously and are committed to helping you resolve this issue. I'm personally reaching out to our specialized team to make sure we address your concerns properly.
I realize you've already been waiting longer than you should have to, and I really appreciate your patience. We're working hard to get you a resolution as quickly as possible.
Thank you for giving us the opportunity to make this right for you.
Regards,
Abella.
Seller_1sg6lTIYhP9am
That is exact the same situation we fin ourselves in. We also believe that our account was triggered for checks because the business has 3 owners, but that's no excuse to deactivate an account out of the blue and reject documents when they're exactly what's being asked for. Unfortunately harsh and indiscriminatory action like this from Amazon is already taking us to a bankruptcy event and we are planning to take this public and bring awareness to how bad we're being treated. We're a legal 2.5m turnover business with employees, leases, loans, vehicles and there's not a single person in this company that we can pick the phone up to and say: hey, there's been a mistake, we've provided everything you've asked for, yet your team rejected the documents with no justification. Please get in touch @Seller_ge11C3SojtXiW@Seller_j5BZQ9R1sSxT3@Abella_Amazon
Ange_Amazon
Hi @Seller_1sg6lTIYhP9am,
It would be helpful if you could create a new thread on this topic so we can better follow up.
Would you mind doing so please?
Ange
