How long should an ad campaign last if there are no sales?
Hello, I am preparing to promote the listings through an ad campaign.
The selling price is about 25 GBP. ( The ad has impressions and clicks)
My question is how long an ad campaign should last if there is no buyer purchase this item?
6 replies
Seller_PUgTge8LPB8FY
I don’t know. We’ve never spent a penny on advertising.
Seller_7VbclcPFFRTnc
Depends on how much money you are willing to risk in the short term for the ‘potential’ (not guaranteed) long term gains
It all comes down to your cash flow and advertising budget
Seller_77IcbQKVGdZo0
If you have a product on an ad campaign and there are no sales then perhaps there is currently very little demand for the product. Is it a new product or is it something other people have sold previously?
You say you are having clicks and impressions but is your budget being used up every day or do you have some budget left a the end of the day? How long has the campaign been running for, if it is just a day then maybe you not given long enough if it is a month then you are probably wasting your money.
I personally wouldn’t waste money on an advertising campaign if I was getting no sales from it.