PPC Question - Does it count as a sale if customer clicks on one of my product ads but purchases a different one?

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Seller_KGQlqRQnhjnaV

PPC Question - Does it count as a sale if customer clicks on one of my product ads but purchases a different one?

As per the title. I want to know if the clicks under a PPC campaign are only for the purchase of that product, or if a customer clicking on this ad but ending up purchasing a different product of mine would still count as a sale for that PPC campaign.

Thanks!

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Tags:Pay per click
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3 replies
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Seller_vMsxjZPrdu6uI

Hi
Every time a buyer clicks on one of your products it counts, and you pay, whether they buy that product, any other product or don’t buy anything at all. It can mount up if your not careful. Good luck

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Seller_7VbclcPFFRTnc

PPC - pay per click not pay per sale - it’s not like eBay where you only pay if someone actually buys the product
Make sure your title is a very clear description as many people could click on the listing - which you then get charged for- but if they then see it’s not actually what they wanted they’ll leave to buy something else

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Seller_KBiSPgxe9JGsw

YES still count as a sale for that PPC campaign

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