New product, no sales

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Seller_4HdhKTomiS9mm

New product, no sales

Hi all,

I have recently launched my FBA business selling weighted blankets but still have no sales (one sale was to a friend who was interested in the product). I have set up a couple of advertising campaign but still have not converted any sales, despite spending £40 on ads. Does any one have any advice on what else I could do or maybe have a look at the product page and advise of any tweaks?

ASIN : B07MHTV1YK

Thanks :slight_smile:

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Seller_CRnmAft805W2r

Just had a quick look, I would have a look at your title because Amazon no longer favours ‘keyword stuffing’ in their titles. A lot of the stuff you’ve got in your title would be better as keywords. Your title should be something closer to ‘Hobeyhugs Weighted Blanket with Removable Cover and Carry Bag, Floral’. The product description (not the bullet points) is a little sparse and you could possibly do with expanding that, going into more detail about the product. The only other thing I could think would be it may be worth offering a slightly discounted price until you get traction but obviously, without knowing what your margins are, I don’t know how possible that would be. I hope some of that is helpful.

P.S. I would be careful saying you have gotten someone you know to review you product as that may be in violation of some rules.

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Seller_YEFxcfQls1c3L

Hi, you could try writing a bit more about the benefits of weighted blankets in general in the product description. I would also advise putting the weight in metric as well as imperial in the title! :slight_smile:

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Seller_0pkMTMROIPEmY

I would look at ASIN B07D6GXTCN this is the Best Seller for this specific category, in addition to the fact the price is considerably lower at £85 the Page detail is more definitive in detail, including specific dimensions. Saying that your setup is very good but certainly lacking the specific product dimensions would be a key attribute to add.

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Seller_bhSWqoVh7Pn98

I’d add in Single Bed size (if that is the case)

Less description in the title

Use main words in title similar to popular listings of other makes

Lower price to start the feedback and reviews coming in

Note: Amazon charge you storage fees, so be careful, it will cost a lot for them being up there, even more fees after 6 months etc. Often pays to pay to get the items back, and send them up there again (once checked to ensure they are ok)

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Seller_4HdhKTomiS9mm

Thank you all again for your suggestions! We made a sale last night with the new price of 79.99!

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