Hi everyone,

I'm currently having trouble getting my brand approved, and I know it's because my brand name and logo are not printed directly on the packaging box. I can provide one box that fully meets the branding guidelines and I’ll be able to get my brand approved.

My question is: once the brand is approved, would it be acceptable to use branded stickers on the boxes instead of having the logo directly printed on each box?

The issue is that my supplier requires a MOQ of 1000 units to print directly on the boxes, which i dont want to do right now for obvious reasons as a new seller and new product.

Any advice or suggestions would be greatly appreciated!

Thank you.

I am posting here because the normal Abuse Report process is broken in this case, and Seller Support is sending me in circles. I know this is the Seller Forum and not an official abuse queue, but I am hoping a Moderator or Community Manager can help escalate this to the correct team.

ASIN: B00CI6CRO6

What has happened:

This ASIN was originally created for a felt tape under the generic/generic-style brand Direct Products.

The listing built up a large number of authentic reviews for that product.

A seller has now changed the brand name on the listing to WITPOCE, without creating a new ASIN.

The listing still contains the original images, description, and customer reviews — but now displays a different brand and seller.

The seller is effectively misleading customers, profiting from reviews they did not earn, and has gated other sellers out of the listing.

How I reported it so far:

• Submitted a report via the Abuse Submission form → “The Product Detail Page was changed to represent a different product”
• Opened multiple cases with Seller Support
• Seller Support acknowledged the hijack, but then repeatedly asked me to submit packaging photos or brand proof — which does not apply because I am not requesting a brand update
• I even received an irrelevant reply from the Feedback Removal team — proving my report is being misrouted internally

Clarification — What I am asking for:

I am not requesting that Amazon process a brand change for me. I am not claiming ownership of the “Direct Products” brand.

I am reporting that a fraudulent brand change was performed by another seller, who is now abusing the original ASIN:

• The new listing misrepresents the product to customers.
• The seller is profiting from reviews built by the original product.
• Other sellers have been locked out of the listing.
• Amazon Policy being violated:

Product Detail Page Rules → https://sellercentral-europe.amazon.com/help/hub/reference/G200390640

ASIN integrity and Review authenticity policies

Why I am posting here:

The official Abuse Submission and Support case processes are clearly not working in this instance.

Cases are being misrouted and closed without appropriate escalation.

I am now asking for this to be reviewed by the:

Catalog Abuse Team

Product Integrity Team

I would also appreciate visibility from an @Amazon Moderator or Community Manager to help this reach the right team.

If this type of abuse is allowed to persist, it sets a dangerous precedent where any seller can:

• Hijack an ASIN

• Change the brand

• Inherit reviews they did not earn

• Lock out competition

• This is highly damaging to customer trust and marketplace fairness.

@Amazon Moderator

@Seller_z3k8APxGfbQEK @Seller_fgtTzyHQfOM1x @Seller_XUNeUuvrQDpgP @Seller_gAhPNiLrkfTcr @Seller_VJ4XoAkjDpjPH @Seller_j9Bd91CW3ZVpr

Thank you to any Moderator or Community Manager who can help escalate this to the correct team.

I want to see this resolved not just for this ASIN, but to help prevent this type of abuse from becoming normal on Amazon.

Please help.We are a family lighting business.We sell light bulbs that are Energizer or Eveready Branded.We have all the letters from Energizer and the approved UK distributor granting licence to sell Energizer.We have GS1 barcodes but when we try to list with letters and images attached Anazon just keep rejecting.We are getting nowhere on the case logs and really need to speak with a Senior UK Anazon seller support customer service person.Do any sellers gave experience of how they overcame this or a good contact to help us at Amazon.It feels like rather than putting Energizer as the brand we will have to pay hundreds of pounds to get our company name trade marked and use that as the brand as many other sellers are doing.Please please help as our sales are drying up as we are struggling to list any Energizer products on Amazon.

ESIN Error : My email and account says that my brand is approved but still while listing product I get 5461 error at the same time selling application says declined. Not sure how long it is gonna take after getting email approval too?

I keep getting these absolutely ridiculous "Suspected Intellectual Property Violation".

All the brands have absolutely nothing to do with my items.

Lego. Hasbro... etc all keep trying to say completely unrelated art prints and posters are somehow associated with them.

Anyone know why this could be happening? Is it just Amazon errors or is somebody making incorrect reports on purpose?

Any help or thoughts are greats appreciated.