Hello,
I am opening up this discussion to urgently escalate a critical issue affecting our business on Amazon UK. All of our ASINs have lost the Buy Box across the marketplace, yet we have not received any performance notifications or account health alerts to explain or justify this action. We are losing approximately £17 000 in daily sales
We can still see our offers active and available, and upon review, we confirm that:
- Our pricing is the most competitive across both Amazon and non-Amazon platforms.
- Our Account Health rating is 1000/1000
Despite these factors, the Buy Box remains unavailable across all listings.
We have raised multiple cases with Seller Support, but the responses have been unhelpful and have not resolved the issue. For reference, here are the case IDs we have submitted:
11934197432
11934152552
This situation is causing immediate and severe disruption to our sales, despite our full compliance with Amazon’s policies and best practices.
Example of affected ASIN :
B019IU5HI2
We respectfully request urgent clarification and resolution on why the Buy Box has been suppressed, as well as reinstatement of Buy Box eligibility across our listings.