Thank you, @Seller_8hQgfj6OVZYse, but the seller’s issue is not a general question about Featured Offer eligibility. The specific claim is that the ASIN is repeatedly being matched to a non-identical Temu listing and has lost Featured Offer 19 times in 30 days because of the same external linkage.

Can you clarify whether the underlying external comparator itself can be reviewed and removed, rather than only checking whether the ASIN is currently eligible? Because if the match is wrong and keeps reappearing after appeals, then this is not just an eligibility issue. It is a recurring product-identification and comparator issue.

Hello everyone,

I would like to raise a serious issue that has been repeatedly affecting my ASIN on Amazon UK.

My ASIN B0DT9TPPFV keeps losing the Featured Offer because Amazon’s external price comparison system appears to be incorrectly matching it to a non-identical generic Temu listing.

The problem is that the Temu product is clearly not the same item as mine.

The differences are obvious:

My product is black-grey with a tie-dye finish

The Temu listing is light grey with no such craftsmanship or finish

The two products are different in colour, appearance, and overall product identity

However, the system still keeps treating that Temu listing as the same product and requires me to sell at £16.11, otherwise I lose the Featured Offer.

This is commercially impossible.

At £16.11, I lose around £7 per unit.

What makes this even more serious is that this is not a one-time issue.

In the last 30 days alone, my ASIN has lost the Featured Offer 19 times because of this same incorrect Temu price linkage.

I have already submitted multiple appeals and evidence, including screenshots showing that the Temu product is not identical to mine. But the issue keeps coming back, which suggests that this is not just a case-level problem, but a systemic AI-based misidentification issue.

This repeated cycle is harmful to both sellers and Amazon:

sellers lose sales, ranking, and margin

support teams have to repeatedly restore the same ASIN

the same incorrect linkage keeps happening again

I believe this kind of issue needs a permanent manual correction, not repeated temporary reinstatement.

My question to the community and Amazon moderators is:

How can a seller get an ASIN permanently released from an incorrect external product match, especially when the compared Temu listing is clearly a generic non-identical product?

I hope this issue can be escalated to the appropriate team for a long-term solution.

Thank you.

Has anybody else had the below issue we have recently moved premises and we sell as a fbm sfp seller. I’ve looked at the otdr report and DPD have missed delivery on the 9th of April for every single order im concerned my account is going to be deactivated. I have since updated my settings to automated dispatch time i’m concerned regarding my account been deactivated.

Your On-Time Delivery Rate (OTDR) for Amazon.co.uk is below the required 90%.You are required to maintain an OTDR above 90%. We will review your OTDR again in 30 days. If your OTDR falls below the OTDR requirement at that time or any time afterwards, your selling privileges on Amazon.co.uk will be restricted as specified in the On-Time Delivery Policy Page. We will notify you if this occurs.

I wonder is anyone else finding that shipments destined for Europe are being diverted to the UK, even though I have paid brokerage, import duty and non partnered transportation fees for a C2S2 shipment.

I have checked back to when I joined the program and 30 shipments have partly or completely been delivered to the UK instead of France........ thus leaving the UK marketplace overstocked and Europe out of or low on stock which then has to be re-sent on the next shipment.

The unbelievable response from associates is that the system decides where inventory goes..... apparently regardless of the fact that the system decided it had to go to Europe in the send to amazon process...........

Cant describe my annoyance or frustration over this issue...... imagine spending between £300-£500 a week to send to Europe and they send to the UK and dont even bother to tell you they have changed the destination!!!