Really disappointed in Amazon. Chinese seller has created a listing for a new product using a previous ASIN. this 'new to the market product' now has over 400 reviews all of which are for a completely different product to the one they are selling. I believe this is called review/ ASIN hijacking?. I have reported it at least 30 times and Amazon have done nothing, even though its against seller guidelines. Our brand is being personally affected by this and we have seen at least 40-50% loss in sales as soon as this product came on. The ASIN in questions is ‎B0DZ2C151C . Does anyone know what we can do for Amazon to actually take action?

Following my original post, I wanted to provide an update on the situation and see if others have encountered similar inconsistencies.

Amazon recently reaffirmed their position on Reimbursement ID: 7069595352, related to lost inventory from shipment FBA15JXB9LFD. Despite providing complete documentation, including sourcing invoices, photographic packing evidence, and proof of delivery via UPS, Amazon has issued a partial reimbursement.

Key Issues:

Contradictory reasoning: Amazon claims some units were in "unsellable condition," yet the shipment is marked as never received. How can Amazon determine condition for inventory they state was not received?

Sourcing cost dispute: Despite having submitted invoices repeatedly (and having confirmation of this), Amazon claims no sourcing costs were provided and applied their own estimate, resulting in a shortfall of over £400.

Inaccessible closed case: A key case related to this (including the invoice evidence) was closed automatically after 5 days of no response. Unfortunately, I was unable to reply in time due to health-related reasons, and the system does not allow follow-up or re-opening.

Ongoing requests to re-submit: I’ve since updated the “Manage Sourcing Cost” tool as instructed and re-submitted sourcing documents, but it’s unclear whether this will trigger a reassessment.

Questions for the Community:

Has anyone successfully challenged Amazon’s claim of unsellable condition for shipments marked as “not received”?

How reliable has the sourcing cost tool been in getting reimbursements corrected after partial payments?

Has anyone escalated similar issues beyond Seller Support (e.g. to mediation or through formal complaints)?

Do Amazon’s actions here reflect a broader pattern of under-reimbursement?

Given the potential policy and contract compliance implications under UK law, I’d welcome any advice, shared experiences, or insight into escalation paths that have worked.

Thanks to everyone who’s contributed so far — looking forward to hearing more from the community.

Hello everyone,

I’ve been selling a product for several months as New, with around 400 units sold per month. However, I recently received a message saying my product is now classified under:

• rp_3p_offer in conditions: New, Used, Refurbished, Collectible

• Or under Beauty category in conditions: Used, Refurbished, Collectible

This is incorrect.

My product:

Is not part of the rp_3p_offer program

Is not listed under Beauty as used/refurbished

Has always been listed as New and is a brand-new item

Due to this misclassification, customers can no longer buy my item, and this is causing a major loss for my business.

Has anyone experienced this before?

What is the best way to escalate this to the correct Amazon team for urgent correction?

Thank you in advance for any help.

Best regards,

This is absolutely terrible!

We’re seeing a worrying trend in our category. We sell high-end protective cases for photography equipment. Customers are purchasing these cases—often priced around £400—using them once, and then returning them for a full refund with claims like “too small” or “not fit for purpose.”

This has noticeably increased over the past few months. It feels like word is spreading that this type of return is an easy loophole, and people are clearly taking advantage of it.

Hi,

I’m hoping a moderator can help as I’ve been scammed and there seems to be no proper way to get the proof of delivery to the A-to-Z team.

A buyer in Sweden used two separate Amazon accounts to order the same item from me, around £400 each. Both were sent tracked to his home address, but they ended up being delivered to a local Co-op service point. I suspect he had them forwarded. He then waited until both parcels were there and collected them on the same day.

After that, he claimed the packages were empty and opened an A-to-Z claim. But here’s where it gets sneaky, he contacted me from one account, and opened the claim from the other. So when I asked Amazon to check the message history to see that he acknowledged receipt, there were no messages showing, because they were on the other account.

A few days later, he repeated the same thing with the second order, but this time Amazon denied the claim, and I believe the account may have been banned. So clearly something was flagged.

The issue now is that Amazon keeps upholding the first claim, even though I have clear proof of delivery showing the parcel was collected with signature. But there’s no way to attach this proof directly to the claims team.

I’ve done everything right, and I have evidence, but there’s no channel to send it to the right team. I simply can’t accept a £400 loss to a scam like this. I'm really trying to communicate with Amazon and resolve this properly, but there’s no clear way to do that, and I genuinely don’t want to go through the dispute resolution or legal route at all, but right now it feels like im not being given an option :/

Orders -

403-9259206-4273120 - This is the order in question that Amazon shouldnt have refunded.

402-4600318-4161160 - Amazon correctly denied this one.

Thanks,

@Seller_XUNeUuvrQDpgP