Hello Sellers!
We're excited to create a space where you can learn about and discuss the Amazon Vine program - an initiative that invites Amazon's most trusted reviewers to post opinions about new products and help customers make informed purchase decisions.
📋 Program Prerequisites:
To participate in Vine, you must:
Be a Professional Selling Partner
Have a Brand Representative or Reseller role assigned to a registered brand in Brand Registry
Have an active FBA listing
💡 Product Eligibility Requirements:
Your items must:
Have a Brand Representative or Reseller role assigned to a registered brand in Brand Registry
Have fewer than 30 reviews on the product detail page
Have an active FBA listing
Not be an adult or digital product
Have an image and a description
❗ Important Notes:
You'll be charged an enrollment fee once per parent ASIN depending on your tier
No fee will be charged if the enrolled product doesn't receive reviews within 90 days
Products requiring bundling multiple products for delivery or review are excluded
Products requiring reviewers to separately order another product for review are excluded
Accessories for widely-owned products (like cases for popular mobile phones) are permitted
⚠️ Critical Policy Information:
Vine does not support bundling or splitting of ASINs or case-packs. If you merge ASINs after receiving Vine reviews, some reviews may be lost in the process. To protect your Vine reviews and maintain program compliance, avoid merging or unmerging ASINs that have participated in the program.
💭 Share your experiences: How has Vine helped build awareness for your products? What results have you seen with slow-start ASINs? What tips would you share with sellers considering the program?
Share your insights in the comments below! Don't forget to upvote helpful replies to highlight valuable information for the community.
Looking forward to learning from your Vine experiences!
Remember: Your shared knowledge can help other sellers make informed decisions about participating in the program.