Adding offer globally

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Seller_OTJCfHy70FnOE

Adding offer globally

Hello.
I have a question about adding a product. I am register at Amazon.de I want to add a product so that it is available for the whole of Europe. I am not sure about offer language, if I am amazon.de should I add product with german description ? And then translate it to English, Spanish, French and Italian separately ? Or can I add it in English in whole markets ?

I will be very appreciate for help.
Thank you
Kat.

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Seller_Phl5dQ9BrcIDA

When you are looking to expand your offers within EU and adding a product to another marketplace, you must list the product in the language of that country. You will need to translate the product title, product description (any detail that is buyer facing) You can use a bulk file to upload your listings already translated or you can create the listings manually in each market place.

Once the listings are created in the various market places, you can use the Build International Listings tool allowing you to manage your offers across the various marketplaces e.g. update offers and prices.

Note: this tool will only work with listings in the general categories and not for Handmade listings.

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