To help your FBA business expand across Europe, we’re making it easier for your ASINs to be automatically enrolled in Pan-European FBA (Pan-EU FBA).

Previously, you needed active product listings in four Amazon stores (Germany, France, Italy and Spain) and inventory placement in two or more countries to use Pan-EU FBA.

Effective July 1, 2024, exemptions from the requirement to have an active listing in all four EU stores will be granted if your listing is inactive due to local language category requirements, restricted products or blocked accounts. In these cases, ASINs will be automatically enrolled in Pan-EU FBA provided you have active listings and inventory placement in at least two countries.

If your product is automatically enrolled, you’ll receive local Pan-EU FBA fulfilment fees in each store in which you have an active listing and inventory placement.

Exemption from having an active listing is granted at the ASIN level for each store, for a grace period, which gives you time to reactivate the listing. Initially, the duration of grace period will be unlimited, but later this year, it will be restricted to a limited time depending on the exemption reason. We will notify you at least 30 days ahead of the grace period duration change.

Go to Manage your exempted ASINs to download a list of ASINs that are exempt from Pan-EU FBA listing requirements.

For more information on enrolment criteria and exemption grace periods, go to Pan-European FBA ASIN enrolment.

We’ve launched a new Pan-European FBA portal to make it easier for you to sell in Europe.

The portal is designed to help you manage your business across Europe without having to navigate to different pages in Seller Central.

The portal's new features include the following:

• Enrolment resources to help you seamlessly expand your business on stores in Europe
• Centralised tools that include settings for placement, inventory management and detailed reporting
• Compliance guidance and resources to help you meet regulatory requirements for tax and Extended Producer Responsibility
• Educational content that includes the information you need to launch on stores in Europe

Try the portal now at Pan-European FBA.