Changing "Generic" to a branded name?

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Seller_33vZpZmlXtEES

Changing "Generic" to a branded name?

Is there any way possible to change my listing I've created from "Generic" to our branded name?

We have mistakenly sent our products to the listing with the brand name "Generic" when it should be our brand registered brand name.

I have seen and heard many people online have managed to change the brand name to their own after fighting a lot of amazon support to reach someone in the Amazon team that can ACTUALLY help.

Our listing is fresh new, NO customers have ever brought off it or even visited the webpage so the excuse of "customer confusion" wouldn't count and there is no reason it shouldn't be changed...

Can I receive support from someone at Amazon with the power and knowledge to help me?

It is literally a minor change, it would have 0 impact to have the brand name changed with the Product ID updated...

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Tags:Brand Registry, Brand Stores
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5 replies
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Seller_ZJhFeE3tNKzfh

From your third paragraph you already know the answer.

It’s a fight. All you can do is continue to message seller support with the same request until someone either a) gives in or b) doesn’t know the policy and changes it

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Ezra_Amazon

Hi @Seller_33vZpZmlXtEES,

Is your brand enrolled in Amazon's Brand Registry program? If it is, the help page Register products to your brand can assist you with this update.

Just let me know if you need any other assistance with this.

Cheers, Ezra

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