PLEASE HELP. Account suspended due to “inauthentic” complaints received

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Seller_4uNc8MaAJiIsr

PLEASE HELP. Account suspended due to “inauthentic” complaints received

you sourcing the product from a trusted supplier?
–Listing: Is the product accurately described on Amazon? Have you ensured that there is no ambiguity and the customer is well informed?
–Packaging: Is the product in its original packaging as listed on Amazon?
– Shipping: Have you taken all appropriate steps and quality checks to ensure that the product is stored, packed, and shipped appropriately?
–Review your communications from buyers to better understand the issues.
–Be as specific as possible in your plan.
–Do not limit your plan to issues with specific orders.

You can only send .pdf, .jpg, .png, or .gif files. These documents must be authentic and unaltered.

How do I send the required information?
Please submit this information by clicking the Appeal button next to this message on the Performance Notifications page in Seller Central (https://sellercentral-europe.amazon.com/gp/customer-experience/perf-notifications.html).

What happens if I do not send the requested information?
If we do not receive the requested information within 17 days, or after two unsuccessful appeals (whichever occurs sooner), your account may be deactivated. Failure to successfully appeal this decision may result in funds being withheld and any FBA inventory of the items that caused “inauthentic” complaints in Amazon European fulfillment centers may be destroyed at your expense.

We’re here to help
You can get help creating your plan in Seller Central Help (https://sellercentral-europe.amazon.com/gp/help/200370560). You can see your balance and settlement information in the Payments section of Seller Central. If you have questions about those, please write to payments-investigate@amazon.co.uk.

You can view your account’s performance at (https://sellercentral-europe.amazon.com/performance/dashboard?ref=ah_em_pq) or select Account Health on the home screen of the Amazon Seller app on your iOS (https://itunes.apple.com/gb/app/amazon-seller/id794141485?mt=8) or Android (https://play.google.com/store/apps/details?id=com.amazon.sellermobile.android&hl=en_GB) device. The Account Health dashboard shows how well your account is performing against the performance metrics and policies required to sell on Amazon.


ASIN: B002MEUFKW

Sincerely,

Seller Performance Team

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67 replies
Tags:Payments, Seller Central
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67 replies
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Seller_4uNc8MaAJiIsr

Can anyone help me with reinstating my account?

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Seller_4uNc8MaAJiIsr

My account is 4 months old and I want a help with Plan of action. If someone could send

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Seller_4uNc8MaAJiIsr

Yes I have sent the invoice

The below is the POA I sent. Please advise if any changes required

Problem Identified: Inauthentic
ASIN: XXXXXXXXXXX

Team, I understand that I have made few big mistakes in my business that had hurt Buyers on Amazon. I take complete responsibility for this happening, and apologize for the harm that has been done to the Amazon brand through the poor experiences some Buyers had.

– Greater detail on the issue(s) that you believe caused the complaints about the authenticity of your items.

  1. Over the past few months, multiple customers express concern regarding the authenticity of their goods purchased from our store. I failed to properly address these issue in a professional and timely manner
  2. Due to my inexperience as a seller on Amazon. I believed that I was not able to do a Quality check before sending the goods to the customer
  3. We had not checked product condition before shipping, so some customers have received no working product.
  4. There were some inventory in our warehouse which did not contain warranty card and the product tag.

– Greater detail on the actions you have taken to resolve the issue(s) that caused the complaints about the authenticity of your items.

a) I shipped all remaining and pending orders received up to the suspension notice immediately.
b) All the customer messages have been answered, return request authorized, processed and any concerns resolved to the maximum customer satisfaction.
c) I have carefully reviewed my entire inventory, not limited to the products with complaints and verified its authenticity.
d) I have carefully read and reread all the Amazon policies, especially the ones concerning the proper way how to source inventory and Amazon’s Anti-Counterfeiting Policy to ensure, that I will not violate them again.
e) All listings, which authenticity could not be verified with a valid invoice or receipt meeting Amazon’s requirement have been completely deleted from my account’s inventory and will not be listing again.

– Greater detail on the steps you have taken to prevent future complaints about the authenticity of your items.

  • We have assigned one staff to check the quality of product before packing the item, and ensure that products contain the warranty card and product tags.
  • We have gone through all our warehouse inventories and have taken out all items that show any signs of damage or defectiveness
  • All inventory will be source from reliable source – either directly from the manufacturers or from authorized distributors, who will be able to provide me valid invoices meeting Amazon’s requirement
  • I will seek permission from the band owners to be able to resell their product on Amazon.
  • All units will be thoroughly inspected upon receipt to review their condition and ensure there are no defects, which could lead to customer complaints.
  • Before listing any item for sale, I will carefully check, whether they perfectly match their Amazon product pages in every detail. Any inaccuracies will be resolved by updating the listing and fixing the incorrect information.
  • I will follow Amazon policies and guidelines.
  • All my products are been purchased from authorized dealer and I have also attached the Invoice copy

I believe that these solutions are effectively addressing the problems noted by Seller Performance in my suspension notice.

A few words
We truly understand that allegations of Inauthentic a serious matter and it can cause legal actions too. Moreover the affected customers due to such violations are not just ours they are Amazon’s customers too, and our carelessness can hamper Amazon’s image. As a seller, our prime goal is to have a good deal with our customers and their satisfaction. We will truly abide by each and every step mentioned above to prevent such issues going forward and will maintain safe/trustable selling/shopping environment.

Thanking You
CloseOut2020

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Seller_4uNc8MaAJiIsr

Could you write a POA for me please?

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Seller_4uNc8MaAJiIsr

Thank you Kelly. I have consider the above points and sent the POA and they have again rejected and now they ae saying that they will not respond to my emails regarding this issue. Can you please tell me will I get my payment after 90 days. As I don’t think that amazon will reinstate my account.

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Seller_4uNc8MaAJiIsr

The last POA I sent

Problem Identified: Product authenticity complaints.

Greater detail on the root cause(s) that led to the complaints about the authenticity of our items

a. We understand that Amazon that to implement this step to maintain a safe selling environment and even though when Amazon contacted us, with the initial issues we failed to respond to some queries in time, rest assured the changes were implemented by us.

b. Team the product is of low cost so we agree the build quality is not that good as compared to other expensive & branded. We have all the invoices that you have required

c. I have provided my Product invoices along with the plan of action to this mail for your kind consideration.

d. As a seller, I was never communicated on the repercussions of listing other standard branded items listing. All the above was a consequence of my lack of awareness on Amazon’s policies and eagerness to sell quick and more.

e. We were unaware of the policies of Amazon which led to the unsatisfactory service to the customers.

Greater detail on the actions we have taken to resolve the complaints about the authenticity of our items.

a. First of all we have delisted all the items for which we received inauthentic complaints from our inventory even if we have purchased the invoices.

b. We will be sourcing all our products directly from the company/authorized suppliers/distributors and will be selling only those products for which we ourselves are authorized sellers.

c. We will also duly check the details of the related suppliers’/distributors from whom we buy items if any and maintain the proper copies of POs, receipts, or invoices as well.

d. We have decided to contact the manufacturer to know the right distributor in our locality before procurement of any products - Without written communication from manufacturer regarding the right distributor, we shall not buy from anybody.

Greater detail on the steps we have taken to prevent future complaints about the authenticity of our items.

Sourcing Details
a. We will always buy products (Branded or Generic or new or old) with proper computerised invoices no matter how much promises of authenticity our supplier makes. if the supplier doesn’t agree to provide us brand authorisation letter or the written consent of the right owner to sell the products, we will not purchase from him.

b. While sourcing products from new supplier we will keep in mind two things:
• Supplier has proper documents to verify the products authenticity and have good repute in the market also.
• He is easily verifiable and if possible he should have online presence.

Listing
a. We will timely conduct listing audit to rectify all our listing mistakes and to enhance our listings with more accurate/updated details. To take care of the above, we have decided to hire Amazon SPN Big Faction for personalized catalogue based on our product.

b. For all other generic products there will be clearly mentioned that it is a generic piece or is compatible product not the original one. Also we will clearly mention in product detail pages that whether the product is paperback or hardcover. This will lead to no confusion to the buyer with products authenticity.

Packaging & Shipping & QC
a. Only Manufacturer’s box/package will not be considered as packaging material for transportation. Only new packaging material would be used to pack products.

b. We have enrolled few more staffs (2 persons) and started to train them regarding proper order processing, packaging and shipping methods.

c. I along with my new team will perform few inspections on each and every product before shipping the products which includes:

i. Inspecting for barcodes, MRP labels, trademark signs, copyright signatures, logos( which reflect colors) and the quality of pages to ensure customer never doubt our product authenticity and he can conveniently cross-verify the same.

ii. Inspection for product condition (Wear & tear, Old Stocks, liquidation stocks) to ensure customers receive product as new.

iii. Crosschecking the product packaging to ensure it is transport worthy and to ensure there are no rips and holes in the packaging.

d. All the discarded products will be kept under defective products shelves on our warehouse and will be liquidated or if possible will be returned back to the supplier.

e. Last but not the Least Replacements, Returns and Refunds will be taken care with due responsibility keeping customer delight and trust in mind. This will ensure buyers trust on us and on Amazon too.

Thank You

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Seller_vMsxjZPrdu6uI

Hi,
Firstly can you explain where this complaint came from, was it from customers or other sellers/brand owner

You POA really does still need some work. I have added some thoughts. but this is only brief.

Take out " This bit, its is unnecessary. Explain WHY did you failed to respond in a timely manner. Amazon won’t ‘rest assured’, they will want you to evidence what you have done

I do not quite understand this. Having looked at the ASIN you posted above this is a branded item and sold by a number of sellers. What do you mean the build quality is not that good? Did you have an LOA to sell it? . Are the invoices from a reputable supplier, who sells only to trade?

What exactly are you trying to say here?

Why were you unaware of the policies, why did you not take time to read them before selling?

Makes no sense. What exactly were the inauthentic complaints

If this is to remain in the ‘what you have done section’, then you need to have done, not state that you will do itPerhaps, if you havent already, purchase some new products for which you can evidence proper and acceptable invoices to Amazon

This should be in your last section with an explanation as to how you are going to quality control this

This is just waffle. The rest is not so bad except

Which personally I would not bother putting in, and which I think is just making your POA longer than necessary

I would also just add how regularly you will inspect everything and conduct your quality control

These are just my thoughts, others members may contribute further Good luck

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Seller_4uNc8MaAJiIsr

My account has been suspended due to inauthentic. I have submitted POA and Invoice still my account has not got reinstate and now they are not replaying to my POAs

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Seller_4uNc8MaAJiIsr

I am new in amazon. I do not know how to write a POA. Can anyone of you can write a POA for me please?

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