Hi everyone,

I'm facing an ongoing issue with Amazon incorrectly classifying our product—a Suture Practice Kit—as containing surgical clamps, medical forceps, and hypodermic needles, leading to its removal from Amazon.co.uk.

Key Points: The tools in the kit are non-sterile, non-medical-grade, and explicitly intended for educational practice only on synthetic models. They are unsuitable for use on humans or animals, as clearly stated in our packaging and instructions disclaimers. However, Amazon’s automated system keeps flagging our product as prohibited surgical tools. This misclassification is based on appearance, not function. We've tried to explain that other products resembling prohibited items are allowed on Amazon because they serve a different purpose than the real item. Our educational tools fall into the same category—they resemble surgical tools but are clearly labeled and designed (different size, materials, etc.) for training only.

The Official organ that regulates medical devices in the UK agreed with us in our email correspondence and clearly stated that our product is not a medical device because it doesn't meet the requirements to be considered one (medical devices either treat, prevent, or diagnose a disease).

We've appealed multiple times but keep receiving the same automated response. I’m seeking a solution that includes manual review by Amazon staff, as the automated process isn’t identifying the true nature of the product.

Any advice or support would be appreciated!

Hello

I've been selling on Amazon for the past 3 years and had my product recognised as a medical device previously. Due to a recent change in the parent ASIN this has now triggered all my ASINs to be suspended and the same product safety compliance documents requested.

I have sent in all the required documentation and keep chasing via the account health team and seller support, but no-one is reviewing the information I provided and reinstating my ASINs. This has been going on for 3 weeks now.

I did email the high risk child safety team too asking them what is happening but I keep getting automatic replies.

I have email evidence to show that Amazon has previously approved this product as a medical device. These types of products are sold on Amazon UK already, which proves that you can sell these types of products on Amazon.

Can I please have a moderator look at this case ID 10916279492 and connect me to someone who can actually resolve this issue?

@Blake_Amazon @Jill_Amazon @Steve_Amazon @LeviDylan_Amazon @Michelle_Amazon

Hi,

My product information/features video got rejected numerous time while the other, similar products video got approved.

Your video was rejected for the following reasons:

The video provides medical advice, negatively refers to professional medical advice, or makes false medical claims

I have ensured that there is nothing in the video which could become a reason for rejection based on above. Also, as I mentioned above, my other video has been approved with exact content etc but this one video keeps getting rejected. Any help on this one would be greatly appreciated, thanks in advance.