I'm genuinely struggling to understand why Amazon continues to send buyers messages stating, "We're sorry, but your package is late," even when we dispatch on time and upload valid tracking information.
In a recent case, we shipped promptly, provided accurate tracking, and yet Amazon still notified the buyer that their order was delayed. This not only causes unnecessary concern for the customer but also damages our reputation through no fault of our own.
To make matters worse, we’ve already lost an A-to-Z claim where the automated system failed to correctly recognise the tracking details. Our Valid Tracking Rate (VTR) is 100%, yet these issues persist.
Why are sellers being penalised due to delays or scan issues on the carrier’s end—something completely out of our control? We’re doing everything right, but the system seems to be working against us, and it’s both demoralising and damaging.
Would appreciate any insight or shared experiences from other sellers dealing with the same.
