What factors lead you to use signature confirmation for an order?
Amazon's machine learning technology considers the following factors to determine if a signature confirmation is recommended:
- Item value
- Product type
- Buyer purchasing history
Based on these criteria, Amazon's system will flag orders that have a potential risk of being claimed as lost. These "at-risk" orders will be highlighted with dedicated messages and banners in the Seller Central interface. Specifically, on the Manage Orders page, "Signature confirmation recommended" will be displayed under Order Status. On the Order Details page, a banner will appear at the top along with a message under the "More information" section.
If a buyer does report the order as undelivered on an order with signature confirmation enabled, Amazon will perform additional checks on the buyer's account before approving any claim or refund. This added layer of verification helps reduce fraudulent claims. It's estimated that adding signature confirmation to at-risk orders will reduce reported lost orders by 35%.
Do you have anything to add to the list of orders that should require signature confirmation? Comment below!
