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Unlock valuable insights into customer shopping behaviours
With the festive season fast approaching, insights into customer shopping habits can help you deploy the right marketing strategy to convert consideration into purchases. The Customer Loyalty Analytics dashboard, available in Seller Central, allows you to tap into these valuable insights and segment customers based on their interactions with your brand.
The Customer Loyalty Analytics dashboard lets you:
- Identify customers who have never purchased with you, customers who haven’t made a purchase in a while, or customers who added items to their basket but didn’t complete the purchase (basket abandoners), and engage or re-engage these segments by offering targeted festive season promotions
- Identify your most loyal customers or those who might be slipping from that segment and re-engage them with personalised festive season offers like special discounts or limited-time promotions (via dashboard recommendations) that speak directly to repeat customers
To get started, go to the Customer Loyalty Analytics dashboard.
3 replies
Seller_Nx3Da5XPngGEm
Sounds useful, however when I click the link it says:
"Invalid Access
You do not have permissions to view this page"
I am the main account holder, with full permissions on my account.
Is this dashboard only for USA or UK as well? the link directs to UK Amazon.
Seller_ZJhFeE3tNKzfh
it sits under brand analytics - do you have brand registry?
It also might be only for those on the pro selling plan
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