Should I keep going?
I've been losing money for two months straight now. The CPC for Amazon ads is insane—I'm selling a $20 product, and the CPC is as high as $2 per click. What's worse is that when I bid less than $1, my ads get zero impressions. This is just crazy.
1 reply
CR_Amazon
@Seller_327hiqoJd8urk
Hello there, my name is CR. I'm sure other sellers will hop in here with their insights as well. One thing to consider when running ads is to ensure your detail page is complete and has the information the buyer is looking for when you get them to click and visit your page to purchase.
This video goes over tips on creating great Amazon listings that may be worth your watch here. Additionally, this page within Amazon Ad Support provides you with great tips on how to optimize your ad campaign. Lastly, you can open up a case with Amazon Ad Support who can look at your campaign for ways to best optimize it as well.
Hopefully this helps.
CR_Amazon
