Our Amazon UK account showed up as deactivated for lack of a UK VAT number. We are located in Europe and do not have any products in the UK warehouses, no listings in general, no orders. Legally we are not required to have a UK VAT number, as we use OSS for distance sales.

In our FBA settings the "Enable inventory storage" is stated UK and the settings are in grey colour - we are not able to change it, as it was stated long time ago. As the account is deactivated, we cannot change the selling plan from individual to proffesional and experiencing many other issues (like cannot use "Build international listings", use more reports.

Many times we contacted the Account Health specialists via call - their solution is the same - contact VAT UK team via email: vat-number-appeals@amazon.com . However, we wrote several emails to them - no response for weeks.

Does anyone have any idea how to proceed, without having to register VAT in UK?

Our Amazon UK account showed up as deactivated for lack of a UK VAT number. We are located in the USA and do not have any products in the UK warehouses, no listings in general, no orders. Legally we are not required to have a UK VAT number and so I applied for VAT Exemption status.

Every time I go to the "Reactivate Your Account" , it just sends me to VAT sign up and doesn't allow an actual appeal.

I'ved tried reach out to vat-number-appeals@amazon.com . However, we wrote several emails to them - no response for weeks.

Does anyone have any idea how to proceed, without having to register VAT in UK?

I can't even open a seller support case because it just keeps saying "This email address is not the correct channel to submit an appeal. Please follow the instructions below to resubmit your appeal to the correct channel."

But the link they give has NO WAY to submit an appeal.

Anyone else able to get account reactivated without VAT if you had no inventory live in the UK?

Amazon.com USA is charging me VAT on FBA services invoices. On challenging they say I have to be VAT registered for them to remove them. We are a limited trading company operating just below the VAT threshold.

Checking HMRC rules, VAT is not charged by foreign entities to UK businesses on what is called a Reverse Charge basis. HMRC states the rules apply even if the UK company is not VAT registered. The only requirement is that it is a trading business.

I have challenged them via USA support, but get the answer that effectively it's a UK issue and we no nothing