Mobile App data is now available in the Business Reports tool

Business reports has always provided mobile and desktop browser data and will now provide similar information from Amazon’s customer shopping app. Effective March 29, 2022, we will expand the available information in the Business Reports tool to include Amazon Mobile App data.

You now have more visibility and access to additional traffic data, which can help you make informed business decisions to further improve conversion, price competitiveness, discoverability and drive traffic.

To view your sales and traffic data, go to Business Reports. For more information, go to Business Reports help page.