Get over £42K in potential incentives when you start selling with Amazon. Learn how
Get over £42K in potential incentives when you start selling with Amazon. Learn how
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    Seller_G6JP88x2TgpOx
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    Better products
    by Seller_G6JP88x2TgpOx
    Amazon replied

    Which type of goods do the esteemed French buyers prefer?

    3 votes
    7 votes
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    Seller_9fA2L82vl2c6V
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    Ads costs spiking but ROAS tanking - Ads are now costing more than my sales are bringing in
    by Seller_9fA2L82vl2c6V
    Amazon replied

    I've dabbled with Amazon Ads for a few months and I generally spent about half what the sales bring in. I've just checked today and my £30 daily spend has spent £55 (not even sure how that's possible) and my ads are now costing more than the sales they are bringing in. This has never happened to me before and my ROAS has completely tanked.

    Has there been a change recently? Sales across FBA and FBM have been extremely down too. Usually around £500-£1500 sales a day and for the first time since we started on Amazon, we've actually had completely ZERO sales days.

    Luckily we sell more on other platforms but it's very odd and feels extremely sudden.

    5 votes
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    How to breakout of fee hell
    by Seller_j30KQjgEjnF6v

    Example : I made £100 yesterday selling on Amazon. I sell dog poo bag rolls. With a ROAS 3.24. Yay me. However, Amazon will take 45% in fulfilment fees. So I'm left with £65 To get the £100 of sales I need to spend £30 on advertising so I end up with £35

    If I extrapolate this over the quantity I need to sell then I make less than what it cost to buy the product in the 1st place. I bought 1500 units

    I would make £5k in profit and it cost me £8k to buy the product wholesale

    Do you work on ROAS to increase it? I can't reduce Amazon fees as most are postage cost. So what am I missing. How do people break through to make more money to buy in bigger quantities to sell more?

    1 vote
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    27 replies
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    Fall into Success: Maximizing Your Autumn Sales Potential 🍂
    by Seller_xkwDczt8sPSmx
    Amazon replied

    Hello sellers,

    As autumn gets underway, it's crucial to optimise your Amazon business for one of the busiest shopping periods of the year. Here are the key tools and strategies to help you maximise your Q4 operations:

    Key Amazon Tools to Leverage:

    • Inventory Performance Dashboard - Essential for managing stock levels during peak season transitions. This tool is particularly crucial for Q4 when maintaining optimal inventory levels can make or break your holiday sales.
    • Product Opportunity Explorer - Discover seasonal shopping trends and identify potential opportunities in your category for autumn and holiday merchandise.
    • Amazon Search Terms Report - Use this report to research trending search terms and understand how shopping patterns shift during key Q4 events like Prime Big Deal Days, Black Friday, and Cyber Monday.
    • Amazon Ads Academy - A free resource to level up and optimize your spend on various campaigns.
    • Amazon Promotions - Create compelling deals around autumn essentials, Halloween merchandise, and early holiday shopping!
    • Advertising Console - Leverage Amazon Ads to launch seasonal campaigns that capture autumn, Halloween, and early holiday shopping traffic. Consider creating unique campaigns that capture themes from each major shopping event.

    Key 2025 Autumn Shopping Events to Prepare For 🛍️:

    1. Prime Big Deal Days - Starting Tuesday, 7th-8th October

    2. Halloween - Thursday, 31st October

    Early Holiday Shopping Season Prep:

    1. Black Friday - Friday, 28th November

    2. Cyber Monday - Monday, 1st December

    💡Note: Make sure to review the Key Considerations from the full Retail Holiday Calendar for guidance on making the most out of these events.

    Optimization Checklist:

    • Review last year's Q4 performance data, particularly focusing on inventory stockouts and successful promotional strategies.
    • Update seasonal keywords in listings to reflect autumn and holiday shopping terms.
    • Refresh product and ad images with seasonally relevant content.
    • Plan your promotional calendar around upcoming events.
    • Set inventory reorder points accounting for longer Q4 lead times.
    • Ensure your customer service strategy can handle increased volume.

    I hope this helps you prepare for a successful autumn season! What strategies have worked well for you during previous Q4 peaks? Share your tips or ask questions below.

    Best,

    Indy

    9 votes
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    New sellers benefits
    by Seller_j30KQjgEjnF6v
    Amazon replied

    Hi,

    If you re a new seller and have seen you get loads of benefits eg free storage in the 1st year etc.

    https://sellercentral-europe.amazon.com/help/hub/reference/GXMJ38VA95GUN5XU

    Then you aren't enrolled automatically....asI just found out when I have been charged for storage.

    You need to click on https://sellercentral-europe.amazon.com/help/hub/reference/GWHQRT98SAZC29VQ

    And click enrol now....to enrol.

    Just a little point incase you are new seller and not getting these benefits.

    4 votes
    1 vote
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    12 replies
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    Significant decrease of sales through Amazon
    by Seller_i3BQXQMmRlwip

    I am selling toys and I have noticed a significant decrease of sales through Amazon last months (around 30-50% in comparsion with same period of last year). I am doing the same things like in the past (checking the supplies, prices, etc), also I have a positive account health.

    Have you notices same problems, or is this a common sign of any sales in Amazon, or were there some changes in the system or new rules?? Dont you know what could be the reason?

    13 votes
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    26 replies
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    Sales Reports Inconsistencies (between Reports Repository Transaction Reports and Business Reports)
    by Seller_rmzEAtLpXeIEt
    Amazon replied

    My accountant has flagged an issue in that downloaded business reports are not fully reporting sales properly.

    When I use the Reports Repository to download a Transaction Report (All Account Types) for a date range. I get incorrect sales figures. When I view the Business Report for the same period, I get the correct figures.

    I've tried reaching out to support, but they have failed to give a valid reason that makes true sense.

    It seems like a bug to me. Anyone else found this problem?

    1 vote
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    10 replies
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