user profile
Sign in
Sort by
Latest activityRecently createdMost viewedMost voted
Filters
Date/timeAll TimePast dayPast weekPast monthPast 3 monthsPast yearDate range
Quick filters
Discussions
Categories
Tags

Browse discussions

pinPinned by community manager
user profile

Hello Sellers!

As you may be aware, Amazon’s Prime Day event is back on July 16 and 17.

As we gear up for the Prime Day event, it's essential that your business is fully prepared to make the most of this high-traffic sales period. To help you out, we've put together a comprehensive checklist to guide you through the key steps to getting your operations ready:

Inventory Management

  • Analyse your current inventory levels and forecast future demand to avoid stockouts.
  • Optimise your stock and minimise the risk of overselling.
  • Properly labeland organise your products for efficient fulfilment during the high-volume event.

Pricing and Promotions

  • Review your pricing strategy and consider implementing dynamic pricing or strategic discounts.
  • Leverage Amazon's promotional features, such as Lightning Deals and Vouchers, to increase visibility and drive sales.
  • Ensure your pricing and promotions align with Amazon's policies to provide a seamless customer experience.

Advertising and Marketing

  • Enhance your product listings with compelling content and eye-catching visuals to stand out.
  • Utilise Amazon's advertising solutions, like Sponsored Products and Sponsored Brands, to boost product discoverability.
  • Plan your marketing campaigns in advance to create a cohesive and impactful Prime Day strategy.

Customer Service Readiness

  • Assess your customer service processes and ensure you have the resources to handle increased order volumes.
  • Familiarise yourself with Amazon's customer service policies and guidelines to provide the best possible support.
  • Consider offering enhanced customer service options, such as extended hours or expedited response times, to delight your customers.

More:

  • Optimise product listings (titles, bullets, descriptions, images) for visibility and conversions
  • Review historical Prime Day performance data to improve strategies
  • Test inventory management, ordering, and shipping processes for increased volume
  • Plan for post-Prime Day influx of inquiries, returns, and reviews

By following this checklist, you'll be well on your way to a successful Prime Day. Let us know what else is on the preparation checklist for your business!

0 votes
3 votes
121 views
7 replies
Latest activity 
user profile
Need Help with Category Change Issue on Amazon
by Seller_jWnt7Mrt2saMS

Hi everyone,I hope you're all doing well. I'm seeking advice on an issue I've been facing with the categorization of my product on Amazon. When I initially launched the product, it was correctly categorized in the category I selected. However, about a week later, Amazon moved it to a different category. Since then, I have been unable to change it back to the correct category.Despite multiple attempts and providing substantial evidence to support the correct categorization, my requests have been denied. This miscategorization is significantly affecting my product’s visibility and sales.Has anyone experienced a similar issue with their product category being changed by Amazon?What steps did you take to resolve it?Are there any specific adjustments or strategies I should consider to ensure the category is corrected?Any insights or recommendations would be greatly appreciated. Thank you in advance for your help!Best regards

0 votes
0 votes
0 views
0 replies
Latest activity 
user profile
How much should i expect form Wholesale?
by Seller_lHoPNNfn6QD7X

I turned 15 recently, I do amazon FBA Wholesale managed to get to 4k sales this month, I just have a genuine question do all the people doing Wholesale; how much do you make monthly, please specify if you are VAT exempt or not as soon for the 20% fulfilment fee to kick in I will be in a hard position, however in the past week I managed to find a new way to source suppliers soured 30 already.

Anyone who is here please drop a like because all my others got 100's of dislikes, a few G's helped me balance the dislikes and likes out.

Rate the hustle guys, going to make it! DONT SLOW DOWN!

6 votes
42 votes
1.5K views
20 replies
Latest activity 
user profile
Discount Provided by Amazon
by Seller_GK5kQEXpZI6fr
Amazon replied

I continually see 'Discount Provided by Amazon' on other sellers listings for the same products we sell (see attached).

We NEVER get these discounts on our listings.

@Seller_TSXM2A5nxWSuH Can you check to see if our account has somehow opted out if this?

I have asked Seller Support the same question, but as usual they were beyond useless. Couldn't even understand the question and just kept spitting out the same response - obviously a bot.

0 votes
0 votes
614 views
13 replies
Latest activity 
user profile
Social Media Links on Product Packaging
by Seller_SMYAGQlF3MCeQ

Can we print our social media links on the product packaging for selling that product on amazon UK or USA?

I hope that's not against any of the amazon policies!

0 votes
0 votes
11 views
1 reply
Latest activity 
user profile
What is ACOS?
by Seller_Huz6FT08OxHAR

ACOS stands for "Advertising Cost of Sales" on Amazon. It shows how much you spend on advertising compared to the sales generated, indicating the profitability of your ad campaigns.

A lower ACOS is generally better, but there is no single benchmark number that applies to all campaigns or brands. The ideal ACOS depends on factors such as product types, campaign goals, and the maturity of the products.

Generally speaking, if your ad spend is lower than your profit (after expenses and fees), you're making money, and you know how much you have left to spend on ads. For example, if you spend £5 on advertising and earn £100 for the entire month, your ACOS may look good, but you could have improved your business even more by investing more.

There are cases where a high ACOS is not necessarily a bad thing:

  • During a launch period
  • During a peak season period
  • When liquidating inventory
  • When trying to dominate a niche

In these cases, a heavy upfront investment can provide long-term advantages.

Additionally, ACOS should be paired with another metric called TACOS (Total Ads Cost of Sales). TACOS takes into account not only sales from ads but also organic sales that could result from the overall advertising's halo effect.

Top tips to optimize ACOS:

  • Optimize your listing page (clear and accurate titles, bullet points, descriptions, at least 15-20 reviews with 3.5+ star ratings, sufficient inventory, consistent sales, and good stock inventory).
  • Conduct in-depth keyword research and experiment and optimize your keywords, removing negative keywords
  • Continuously explore what works best.
  • Prioritize your top-selling items.
  • Try sponsored display product targeting options.
  • Try sponsored brands keyword targeting.
  • Test for at least 2 weeks before optimization.

1 vote
0 votes
58 views
0 replies
Latest activity 
user profile

Have you had a significant drop in orders in the last two days?

8 votes
0 votes
1.4K views
8 replies
Latest activity 
user profile
Voucher Problem
by Seller_j9nbblCHcVgo0
Amazon replied

Error Insufficient sales history *(I got this error couple of months on product where is monthly selling 500 + )

and also this error Invalid product count *(there is 600 x product on stock)

ASINs do not have sufficient sales history

Can't run Vouchers due this

Anybody have same problem with vouchers before works all good, years no problem

Thank you for any advice opened case before not help from seller support.

@Seller_gAhPNiLrkfTcr

0 votes
0 votes
19 views
2 replies
Latest activity 
user profile

Bonjour membres du forum Amazon,

Je souhaitais porter à l'attention de tous une inquiétude concernant nos performances commerciales en France lors du Prime Day de cette année. car nous avons affaire à une catégorie sportive. Il semble que nos chiffres de ventes en France n'aient pas répondu aux attentes, et je vous contacte pour recueillir des informations et des perspectives sur ce qui pourrait contribuer à ce problème.

Merci

0 votes
0 votes
10 views
2 replies
Latest activity 
user profile
New seller
by Seller_hcXzWL966ZVNw

discussion.HI all,

Just a question. My listing is on page 1 when I look for a keyword associated with my product, but if someone else is looking with the same keyword my product is hard to find. Someone please explain.

Also , to mention I have a campaign running.

0 votes
0 votes
10 views
0 replies
Latest activity 
user profile
Featured Offer
by Seller_xtbvt5sgzS8Bm
Amazon replied

@Seller_XUNeUuvrQDpgP we're having same issue lost buy-box featured offer eligibility for ASIN: B0D3HSJJZR, B0D3HRBJ8J, B0D3HKWS7W, B0D3HD9TVW, B0D3HJ5WKH and B0D3HCP951

Can you please help.

0 votes
0 votes
46 views
7 replies
Latest activity 
View more discussions