Can ANYONE make any sense of Amazons pricing policy ? I have had books deactivated for overpricing when it was rare, mine was the only one on Amazon and those few on ABE were £10 more. I was asked to provide a 'reference price' which was presumably the new price in about 1980 !

Now I have had another removed so I looked up the others for sale. Mine was £38. Ther are two at £30, which was not the case when I first listed as I am always the cheapest like for like. But there are three at £80, and the one new copy ( surely their 'reference price' ) is over £200 !

I cant make any sense of it at all. Book prices on Amazon are totally random. I have seen prices ranging from 10 to 200 for the same book and Amazon is mostly happy with it. But when one of the bucket shops puts up a valuable book for a ridiculous price i am suddenly expected to match it. I would rather take it down the charity shop. ( mind you, thats where the bucket shops get some of their books )

Is it just me or does this happen to others ?

I get these all the time, my cheapest items start at £2.99 so i cant send fully tracked. 9 times out of 10 i have delivery confirmation and send this to the customer. This then often gets ignored and and AtoZ is opened.

Just this week i had one from a customer and when i pointed this out to them they replied saying they had asked amazon how they can return it as it was too small. Amazon then ignored the actual request and sent the templated message.

Not only is this a huge threat to my small business but it is also resulting in inconsistent replies from myself to innocent unrelated requests from customers to amazon.

I wish there was a genuine solution coming to this as fraud has recently exploded but i sadly suspect i and many other sellers are disposable collateral damage to amazon.

Hello sellers!

Let´s talk about how Transparency works and how it can help you protect your brand and customers from counterfeits both online and offline.

Who can enroll in Transparency?

• Enroll in Brand Registry with a government-registered trademark. Trademarks with "pending" status are not eligible to enroll in Transparency. Click here to get enrolled in Brand Registry.
• You also must have the role of Right’s Owner in Brand Registry. Please use your Right’s Owner credentials to log in and create a Transparency account.
• Have a Global Trade Item Number (GTIN) for your product, such as a UPC, ISBN, or EAN.
• Have the ability to apply unique Transparency codes (a type of serial number) to every unit you manufacture, regardless of where the units are sold.

Why should I enroll in Transparency?

• Verify product authenticity - Ensure that only authentic units are shipped to customers. Whether fulfilled by Amazon or shipped directly by selling partners, products cannot be listed on Amazon or shipped without valid Transparency codes.
• Engage with customers - Connect with customers post-purchase, no matter where they bought your product. The Amazon Shopping app and the Transparency app both allow customers to scan Transparency codes to confirm authenticity and access content you provide.
• Optimize your supply chain - Gain additional insights on your items at the batch or lot level, helping you identify supply chain or other issues, diagnose their root cause, implement solutions, and improve products with minimal disruption to your business.

The numbers:

• More than 33,000 businesses rely on Transparency to prevent counterfeits
• Over 1.6 Billion product units enrolled in Transparency have been authenticated as genuine through code scan verification, whether sold in Amazon’s store or elsewhere in the retail supply chain.
• Transparency offers protection in 10 countries

Resources:

• Transparency Program Page
• Transparency FAQ Page
• Get Started with Transparency Seller University Video

My business partners and I would highly appreciate someone from Amazon to really help us here and correct this wrongdoing in Restricting our account for false VAT claims:

Account Health Case ID: 9856291392

In the performance notification on 26 May 2024 12:56 CEST, you wrote us:

"You will need to pay the VAT amount to Amazon for the historical unpaid VAT for the sales of goods delivered to customers in the UK on all sales from 1 January 2021, which fall under the UK VAT on eCommerce legislation. We will send you additional information regarding next steps, including payment options."

However, we had ZERO sales to UK customers long before you approved our new entity in the Republic of Cyprus in July 2023. That means NO Sales = NO VAT to the UK. Also, ZERO FBA inventory is stored in the UK for FBA or ours. So, there is no historical VAT due to UK customers, and we have all the documentation to prove this.

We have contacted twice your Amazon Health Account team, and in both calls, they confirmed that our non-UK establishment is still under investigation.

Secondly, asking us for sensitive data and documents of a company that is not operating this Amazon account anymore (the UK-based business) is not right.

We have already provided more than enough from them that you had on file already, and more from our current EU company.

This means accusing us of unpaid UK VAT for selling activity that is not there and EU VAT for an EU company that sells to EU customers. It simply does not make ANY sense, legally, tax-wise, and more.

Can one of the Amazon managers please help review my submission? I have had no response for many working days and the cashflow issue keeps growing, plus the huge impact in our sales.

We have provided all the documentation requested to prove all the above and more.

Thank you!

@Seller_Huz6FT08OxHAR @Seller_pcsb5w54JugEA @Seller_DNQGSsdC7DccM @Seller_VJ4XoAkjDpjPH @Seller_TSXM2A5nxWSuH

So I havent used my seller account for 10 years and I recently have tried to reactivate it. I was asked to submit

-- A utility bill dated for piped gas, natural gas, electricity, piped water, mobile phone, fixed-line phone, or internet service

which I did, I took a picture of my electricity bill I received a few days ago which shows all the info amazon needs (Date,address,name,logo and so on)

but the info got rejected with the below message

"We completed our evaluation of your submission. We do not have enough information to remove the violation at this time."

I have submitted every bill I can think of and keep getting the above message. I have even asked in the message "If this is not enough information please let me know what I need to submit" but dont get any info what amazon want.

Now when I add info to the case it gets no reply and rejected within an hour.

How can i move forward with this? What info / bill does amazon need?

I'm getting nowhere with Seller Support (Live Chat & Phone), made a ticket asking for escalation, E-Mailed CEO's office and got a pretty rude reply, I'm at a total loss as to what to do. I have lost the buy box for ALL of my key products and best sellers, I am the brand owner, I am the only offer.

I am stunned at how little support there is from Amazon, I knew it was bad but I had no idea it was THIS BAD. Absolutely no transparency what-so-ever, nothing on performance notifications, account health is perfect, no violations, I am enrolled on the new Account Health Assurance scheme (which gave me peace of mind for all of 3 days).

With the CEO's office giving me the cold shoulder, seller support sending me links to 'Seller University', spending in excess of 10 hours trying almost everything on my account blindly, I'm at a complete loss sitting here with next to no sales. So my last resort is this... a mega thread... I'm hoping with enough people complaining about the issue, Amazon MAY acknowledge this problem as a bug/glitch before I have to file for bankruptcy (no exaggeration) and when they do, I also expect no apology or compensation.

thanks for the reply. I did check my emails from amazon for the last 10 years and I did not get any messages about violations, When I spoke to an amazon support person they said they could see no history on my account.

I have just tried to download and submit my electricity bill as a pdf and the appeal was completed as not enough information within 20 minutes.

Quote: We do not have enough information to remove the violation at this time."

That comment makes me wonder if your account was deactivated 10 years ago, because of a violation ? - can you remember if it was ?

Also,though I may be wrong, but I don't think they accept photos of bills, needs to be a PDF I think. Don't submit more than they are asking for - just confuses the matter. Another comment - which you may not realise, is that you should not start duplicate threads for the same topic - stick to just one as people end up replying on both.

You may need input from a forum mod - I will tag a couple for you @Seller_DNQGSsdC7DccM @Seller_mIRnuhdx7l5sN

I am not established in the UK for VAT purposes and need to pay unpaid VAT owed to amazon.

0n 4/23/2024 amazon have block our account,and tell us our business address which does not match with your country of operations. This may have resulted in inaccuracies in tax calculation on your supplies，we need paid EU VAT and paid UK VAT.

On 05/10/2024 we have receive amazon message [Action required] Final tax liability assessment for unpaid UK VAT AND on 05/15/2024 [Action required] Final tax liability assessment for unpaid EU VAT,We tell amazon we want paypal our unpaid vat ,used our account ,there are any positive funds in your account, at this times we also contact Seller Support Team，and Seller Support Team also tell mdri-exec-escalations@amazon.co.uk on 05/13/2024.

we have waiting 11days, [mdri-exec-escalations@amazon.co.uk ] Still no deduction for the VAT we owe. on 05/23/2024 we have paypal our unpaid UK VAT unpaid EU VAT to amazon account,we have send the Proof Of Payment to amazon[mdri-exec-escalations@amazon.co.uk ] , [mdri-exec-escalations@amazon.co.uk ] do not responding to our messages now.our account still block!

This situation is greatly impacting my ability to conduct business effectively on the Amazon platform. As a seller, timely access to disbursements is crucial for maintaining inventory, fulfilling orders, and meeting customer expectations.

Amazon will Disposal our products on 24/06/2024,we We're in a big hurry.

I kindly request urgent intervention to resolve this issue and would appreciate any guidance or assistance from fellow sellers who may have encountered similar challenges in the past.

Thank you in advance for your attention to this matter.

Best regards,.

Please advise us and guide u

Can anyone advise?

I kid you not, item delivered at 11:32 this morning, buyer filed an AtoZ claim at 12:01, I refunded seconds later, AtoZ granted against me?!

Amazon = incompetence personified.