Pricing Status: Featured Offer

Hey Amazon Seller Forums,

I hope you are all well and someone can help me with this.

According to Pricing Status within my Managing Inventory, my item is both the ‘lowest price’ and ‘featured offer’ - great right!? However, when I look at the product page a totally different offer from another seller is shown as ‘featured’. I don’t even make the cut in “Other Sellers on Amazon”, customers really have to dig to find my listing!

I understand that the ‘featured offer’ or ‘buy box’ is decided upon a range of criteria, but the system is telling me that the ‘featured offer’ is the price I have it listed at. This has been the case for a few days. I have experimented changing my price to see if the ‘featured offer’ follows, and to no surprise it has; but the product page continues to show the other, more expensive offer as featured - even when I decreased the product sale price by 20%.

My account health is in good order, I have plenty of stock and offer fast, free FBM shipping. Further to this, my account is not in arrears and I had held the featured offer for 3 weeks prior to this issue.

I have tried contacting support to stress my case but it just gets thrown out. The closest I got to a resolution was a customer support agent telling me that I was right, but they had to pass it on to the respective team… you know what happened next!

Thanks in advance,

pemlosa