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Seller_pN85kOWeIZUbC

Amazon misusing HFSS law

Amazon has rejected advertising for some of our bestselling products on HFSS grounds.

However, under HFSS law, our listings are exempt from advertising restrictions because we’re a small specialist manufacturer and retailer with fewer than 50 employees. Essentially, these regulations are aimed at large retailers like Tesco's and not local corner shops.

So it would be understandable for HFSS laws to be applied to our products if Amazon is the retailer, however we have it in writing from Amazon that they view us as the retailer.

They said - "Even though the order is fulfilled by Amazon, the Amazon offer page will show 'sold by Your SERIOUS PIG' tag, which presents you as the retailer."

This admission from Amazon proves that the HFSS laws are being misapplied in our case, but despite this I am unable to talk to anyone willing to have a conversation about it. I just keep getting the same unhelpful copy paste answers.

This week I am sending multiple pallets of stock that were destined for FBA fulfilment centres to TikTok fulfilment centres instead. The rates are better there and they apply HFSS law properly. So i suggest any sellers in our position do the same until Amazon starts offering better support in these cases.

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Tags:Advertising
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Seller_pN85kOWeIZUbC

Amazon misusing HFSS law

Amazon has rejected advertising for some of our bestselling products on HFSS grounds.

However, under HFSS law, our listings are exempt from advertising restrictions because we’re a small specialist manufacturer and retailer with fewer than 50 employees. Essentially, these regulations are aimed at large retailers like Tesco's and not local corner shops.

So it would be understandable for HFSS laws to be applied to our products if Amazon is the retailer, however we have it in writing from Amazon that they view us as the retailer.

They said - "Even though the order is fulfilled by Amazon, the Amazon offer page will show 'sold by Your SERIOUS PIG' tag, which presents you as the retailer."

This admission from Amazon proves that the HFSS laws are being misapplied in our case, but despite this I am unable to talk to anyone willing to have a conversation about it. I just keep getting the same unhelpful copy paste answers.

This week I am sending multiple pallets of stock that were destined for FBA fulfilment centres to TikTok fulfilment centres instead. The rates are better there and they apply HFSS law properly. So i suggest any sellers in our position do the same until Amazon starts offering better support in these cases.

Tags:Advertising
71
1.3K views
92 replies
Reply
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Seller_tz5M9iHaTDZFk

We are going through the same issue. Its a fking horror story. Being bounced around all over the place. @Julia_Amznis apparently helping me on another thread.

Not only that, I believe Amazon is ion breach of Competitions and Market's act 1998, (section 2). (in my case at least).

00
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Seller_3Bellp4jUVZBD

They have totally misunderstood and mismanaged this since day 1. They even publically admitted it was a shambles and vowed to improve, but never have. We havent advertised an item for 2 years on here.

10
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Seller_3Bellp4jUVZBD

"So it would be understandable for HFSS laws to be applied to our products if Amazon is the retailer, however we have it in writing from Amazon that they view us as the retailer."

If you are a private seller FBA or FBM, then technically, you should be able to list all of your items as "out of scope". Problem is though, all current listings are locked.

00
user profile
Julia_Amzn

Hello Sellers,

I am working on similar case with @Seller_tz5M9iHaTDZFk, as mentioned above.

I would appreciate it if you could share the case IDs you submitted to Seller Support.

Thank you,

Julia.

12
user profile
Seller_7aV9GGKijpErb

i would just keep sending to tik tok warehouses. Amazon seem to be strangling their fba sellers recently its madness

00
user profile
Seller_ucgMcCmDvG0jQ

Good luck with this one.

They have no idea what they are doing.

If you want to do a joint legal action, dm me.

00
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Seller_TDAJe5q1ES7Oe
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Seller_pfioHoFldeAtG

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[Moderator Edit (Sarah_Amzn): spam removed]

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Seller_pN85kOWeIZUbC

Amazon misusing HFSS law

Amazon has rejected advertising for some of our bestselling products on HFSS grounds.

However, under HFSS law, our listings are exempt from advertising restrictions because we’re a small specialist manufacturer and retailer with fewer than 50 employees. Essentially, these regulations are aimed at large retailers like Tesco's and not local corner shops.

So it would be understandable for HFSS laws to be applied to our products if Amazon is the retailer, however we have it in writing from Amazon that they view us as the retailer.

They said - "Even though the order is fulfilled by Amazon, the Amazon offer page will show 'sold by Your SERIOUS PIG' tag, which presents you as the retailer."

This admission from Amazon proves that the HFSS laws are being misapplied in our case, but despite this I am unable to talk to anyone willing to have a conversation about it. I just keep getting the same unhelpful copy paste answers.

This week I am sending multiple pallets of stock that were destined for FBA fulfilment centres to TikTok fulfilment centres instead. The rates are better there and they apply HFSS law properly. So i suggest any sellers in our position do the same until Amazon starts offering better support in these cases.

1.3K views
92 replies
Tags:Advertising
71
Reply
user profile
Seller_pN85kOWeIZUbC

Amazon misusing HFSS law

Amazon has rejected advertising for some of our bestselling products on HFSS grounds.

However, under HFSS law, our listings are exempt from advertising restrictions because we’re a small specialist manufacturer and retailer with fewer than 50 employees. Essentially, these regulations are aimed at large retailers like Tesco's and not local corner shops.

So it would be understandable for HFSS laws to be applied to our products if Amazon is the retailer, however we have it in writing from Amazon that they view us as the retailer.

They said - "Even though the order is fulfilled by Amazon, the Amazon offer page will show 'sold by Your SERIOUS PIG' tag, which presents you as the retailer."

This admission from Amazon proves that the HFSS laws are being misapplied in our case, but despite this I am unable to talk to anyone willing to have a conversation about it. I just keep getting the same unhelpful copy paste answers.

This week I am sending multiple pallets of stock that were destined for FBA fulfilment centres to TikTok fulfilment centres instead. The rates are better there and they apply HFSS law properly. So i suggest any sellers in our position do the same until Amazon starts offering better support in these cases.

Tags:Advertising
71
1.3K views
92 replies
Reply
user profile

Amazon misusing HFSS law

by Seller_pN85kOWeIZUbC

Amazon has rejected advertising for some of our bestselling products on HFSS grounds.

However, under HFSS law, our listings are exempt from advertising restrictions because we’re a small specialist manufacturer and retailer with fewer than 50 employees. Essentially, these regulations are aimed at large retailers like Tesco's and not local corner shops.

So it would be understandable for HFSS laws to be applied to our products if Amazon is the retailer, however we have it in writing from Amazon that they view us as the retailer.

They said - "Even though the order is fulfilled by Amazon, the Amazon offer page will show 'sold by Your SERIOUS PIG' tag, which presents you as the retailer."

This admission from Amazon proves that the HFSS laws are being misapplied in our case, but despite this I am unable to talk to anyone willing to have a conversation about it. I just keep getting the same unhelpful copy paste answers.

This week I am sending multiple pallets of stock that were destined for FBA fulfilment centres to TikTok fulfilment centres instead. The rates are better there and they apply HFSS law properly. So i suggest any sellers in our position do the same until Amazon starts offering better support in these cases.

Tags:Advertising
71
1.3K views
92 replies
Reply
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Seller_tz5M9iHaTDZFk

We are going through the same issue. Its a fking horror story. Being bounced around all over the place. @Julia_Amznis apparently helping me on another thread.

Not only that, I believe Amazon is ion breach of Competitions and Market's act 1998, (section 2). (in my case at least).

00
user profile
Seller_3Bellp4jUVZBD

They have totally misunderstood and mismanaged this since day 1. They even publically admitted it was a shambles and vowed to improve, but never have. We havent advertised an item for 2 years on here.

10
user profile
Seller_3Bellp4jUVZBD

"So it would be understandable for HFSS laws to be applied to our products if Amazon is the retailer, however we have it in writing from Amazon that they view us as the retailer."

If you are a private seller FBA or FBM, then technically, you should be able to list all of your items as "out of scope". Problem is though, all current listings are locked.

00
user profile
Julia_Amzn

Hello Sellers,

I am working on similar case with @Seller_tz5M9iHaTDZFk, as mentioned above.

I would appreciate it if you could share the case IDs you submitted to Seller Support.

Thank you,

Julia.

12
user profile
Seller_7aV9GGKijpErb

i would just keep sending to tik tok warehouses. Amazon seem to be strangling their fba sellers recently its madness

00
user profile
Seller_ucgMcCmDvG0jQ

Good luck with this one.

They have no idea what they are doing.

If you want to do a joint legal action, dm me.

00
user profile
Seller_TDAJe5q1ES7Oe
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Seller_pfioHoFldeAtG

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Seller_HFvOi8urUMfca

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Seller_le0VlrBRrdzCG

[Moderator Edit (Sarah_Amzn): spam removed]

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user profile
Seller_tz5M9iHaTDZFk

We are going through the same issue. Its a fking horror story. Being bounced around all over the place. @Julia_Amznis apparently helping me on another thread.

Not only that, I believe Amazon is ion breach of Competitions and Market's act 1998, (section 2). (in my case at least).

00
user profile
Seller_tz5M9iHaTDZFk

We are going through the same issue. Its a fking horror story. Being bounced around all over the place. @Julia_Amznis apparently helping me on another thread.

Not only that, I believe Amazon is ion breach of Competitions and Market's act 1998, (section 2). (in my case at least).

00
Reply
user profile
Seller_3Bellp4jUVZBD

They have totally misunderstood and mismanaged this since day 1. They even publically admitted it was a shambles and vowed to improve, but never have. We havent advertised an item for 2 years on here.

10
user profile
Seller_3Bellp4jUVZBD

They have totally misunderstood and mismanaged this since day 1. They even publically admitted it was a shambles and vowed to improve, but never have. We havent advertised an item for 2 years on here.

10
Reply
user profile
Seller_3Bellp4jUVZBD

"So it would be understandable for HFSS laws to be applied to our products if Amazon is the retailer, however we have it in writing from Amazon that they view us as the retailer."

If you are a private seller FBA or FBM, then technically, you should be able to list all of your items as "out of scope". Problem is though, all current listings are locked.

00
user profile
Seller_3Bellp4jUVZBD

"So it would be understandable for HFSS laws to be applied to our products if Amazon is the retailer, however we have it in writing from Amazon that they view us as the retailer."

If you are a private seller FBA or FBM, then technically, you should be able to list all of your items as "out of scope". Problem is though, all current listings are locked.

00
Reply
user profile
Julia_Amzn

Hello Sellers,

I am working on similar case with @Seller_tz5M9iHaTDZFk, as mentioned above.

I would appreciate it if you could share the case IDs you submitted to Seller Support.

Thank you,

Julia.

12
user profile
Julia_Amzn

Hello Sellers,

I am working on similar case with @Seller_tz5M9iHaTDZFk, as mentioned above.

I would appreciate it if you could share the case IDs you submitted to Seller Support.

Thank you,

Julia.

12
Reply
user profile
Seller_7aV9GGKijpErb

i would just keep sending to tik tok warehouses. Amazon seem to be strangling their fba sellers recently its madness

00
user profile
Seller_7aV9GGKijpErb

i would just keep sending to tik tok warehouses. Amazon seem to be strangling their fba sellers recently its madness

00
Reply
user profile
Seller_ucgMcCmDvG0jQ

Good luck with this one.

They have no idea what they are doing.

If you want to do a joint legal action, dm me.

00
user profile
Seller_ucgMcCmDvG0jQ

Good luck with this one.

They have no idea what they are doing.

If you want to do a joint legal action, dm me.

00
Reply
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Seller_TDAJe5q1ES7Oe
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Seller_le0VlrBRrdzCG

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