Sellers, there are some major gift opportunities ahead (Mother’s Day, Father’s Day, Graduations, Birthdays, Weddings etc...) and I’m sure you would like to offer your customers a unique, made-to-order product that stands out from the crowd.
Well, with Amazon Custom, you can create customizable listings where customers can add their personal touch through text, images, and product options. Let's explore how this program works and how you can get started.
What is Amazon Custom?
Amazon Custom enables you to offer personalized, made-to-order products directly to customers. Whether it's adding a monogram to jewelry, customizing t-shirt designs, or configuring furniture options, this program helps you deliver unique items tailored to your customer's preferences.
Key Features:
- Text customization - Let customers add names, messages, or other text
- Image uploads - Allow customers to incorporate their own images
- Product configuration - Offer multiple options like colors, sizes, or materials
- Data input fields - Collect specific information needed for customization from the customer
Why Offer Custom Products?
- Personalized products can help a small business stand out in a crowd
- Meet growing customer demand for unique items
- Create premium pricing for custom work
- Build customer loyalty through personalized experiences
- Craft a distinctive brand identity
Requirements to Participate:
- Professional selling plan required
- Seller-fulfilled orders only (FBA not eligible)
- Must meet Amazon's product image requirements
- Listings must be unique to you
- Products must be new condition
- Customized items have a unique return policy (help page here).
Setting Up Custom Product Listings:
- Ensure your account meets the program requirements
- Create a new product listing specifically for your custom item
- Add customization options through the Custom program interface
- Set any additional fees for personalization
- Publish your listing and start accepting custom orders
Ready to start offering custom products? Visit the Amazon Custom program page to learn more and begin creating your personalized listings.
Have you had success with custom products on Amazon? Share your experiences in the comments below! ~ Cheers, Cooper_Amazon
