Product Insert Question

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Seller_YFVbu8cS8ofUR

Product Insert Question

i have a sauce product that has a lot of recipes to go with it. in my product insert, i would like to include a QR code that goes to a web page that shares recipes for each item. Is this allowed?

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Danny_Amazon

Hey there @Seller_YFVbu8cS8ofUR & thanks for the post!

I will link our video on product insert compliance, but at a high level, what departs from policy is:

  • Soliciting reviews or feedback, or implying you may offer incentives like discounts in exchange for a review or positive feedback, and
  • Re-directing customers to communication channels outside of Amazon.

I love the recipe collection, though depending on the site contents, it may be considered a communication channel outside of Amazon.

Please do watch that video for further details, and should you choose to move forward, be sure that the web page adheres to both of those points!

Thanks,

Daniel

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