My campaign works more efficiently at certain times of the day. I never stop my ad campaign by following a recommendation I received before. I hope this will positively affect the campaign score and the algorithm.
But in another article I read, I also saw a strategy called “dayparting”. This strategy is based on determining peak hours and running the ad campaign only during these hours and avoiding high CPC hours.
Which of these two strategies do you think makes more sense? I appreciate any help you can provide.