I sell greetings cards and if an exact item from this brand is listed this is OK because I can list the same product, however, I have new lines which are not listed on Amazon. I have filled in all the forms and answered all the questions to what they require, but every day since been the approval to list, it will not let me list an item from the brand. Screenshots are sent daily of the messages that I receive and the "listing Authorisation People" can't understand why this is going in circles so far for 20 days now. Can anyone help? Has it happened to you?

We are experiencing serious issues with your approval staff arbitrarily rejecting brand approval requests.

We have been calling and emailing them for weeks to get approval to sell a brand on amazon. They are saying the GTIN is not associated with Sovereign despite us providing definitive proof to the contrary via GS1.

They ask us for information we have already provided, which we send immediately, including brand approval letter, invoices and IPO registration certificate. They then ask us for the same information again.

When we do the call back option, the person on the phone will say the decision to reject was wrong and that we should be allowed to sell. They say they will contact the team but then it gets rejected again.

We are really struggling and don't know what to do.

I have approval via the approval process, but the list item button is still "NotAvliable" Why is this if I have been approved?