Dear @Spencer_Amazon,

I hope this message finds you well. I am writing to express my concern regarding a significant issue with my Amazon UK and Italy seller accounts. Despite meeting all the requirements to qualify for the Buy Box, my listings have recently lost the Buy Box, which has severely impacted my business and buyer experience.

Here are the details of my account and performance metrics:

My account has no performance issues.

My products are consistently making daily sales.

I am using a Professional Selling Plan.

All my items are fulfilled by Amazon (FBA).

My Order Defect Rate (ODR) and Invoice Defect Rate (IDR) are both 0%.

My feedback rating is 5.0.

Additional Information:

Sales Country Sites: UK, IT

Sales Brand: Ampvolts

Products ASIN: B0CXX89LW1, B0CXX6ZLCM, B0D8PMH5S1, B0CXXJT9FK, B0CXX5HMMZ, B0CZ6PHMTC

Given the above, it is clear that my account complies with all the criteria necessary to be eligible for the Buy Box. The sudden loss of the Buy Box has caused a substantial negative impact on my store's business operations and has adversely affected the shopping experience of my customers. I suspect that this issue might be a system bug.

I kindly request your urgent assistance in investigating and resolving this matter. Restoring the Buy Box for my listings is crucial for the sustainability of my business and for maintaining a positive customer experience.

Thank you for your prompt attention to this urgent matter. I look forward to your swift resolution.

Best regards

Hello @Seller_XUNeUuvrQDpgP

I’m a new UK FBA seller facing an urgent Buy Box issue. I recently lost the Buy Box on several listings despite having competitive prices. ASINs affected: B07N4B9PXS, B07MG5ZMQ2

I understand the Buy Box isn’t guaranteed for FBM, but for FBA, this seems unusual. Could you advise?

Thank you!