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Sales way down on this time last year.
My sales both FBA and FBM over the last 2 months are 40% down on this time last year, is anyone else finding this dramatic drop. I have 100% buy box on the majority of my listings.
By the way, this forum is not half as good as it used to be, eg, there isn't a category to fit this post, I wonder why?
13 replies
Seller_i6S8knzW6zU6Z
Hi @Seller_0lQP368tpx7Wc,
Sorry, but asking if others have seen a similar drop might not help much—some sellers will report similar issues, while others might see improvements. Plus, sellers with no problems are usually less active here, so responses tend to skew toward those facing challenges.
To really understand what’s happening, you’ll need to analyze what’s changed over time at both the account and product levels.
1. Check Reports > Business Reports > By Date > Sales and Traffic:
- Has your offer count dropped?
- Is traffic (sessions) down?
- Have prices gone up (lowering conversions)?
- Calculate conversion rate: Units Ordered / Sessions
2. For product-level details, go to: Detail Page Sales and Traffic by Child Item
- Compare data from the last 4 weeks with the same time last year.
- Import both into Excel and use a pivot table to spot which products are up or down.
You can also look at PPC performance—subtract PPC sales from total sales to evaluate organic performance and see how the mix has shifted.
Michael
Seller_469SU3Aj73sZL
Another reason for a drop is econmic situation in the UK
Consumers have been reining spending after the recent Budget on 30th October which has hit a lot people. Extra tax on business has also made people unsure if they keep their job after so many business announcing staffing cuts or recruitment freeze.
Germany and France are also both in a recession.
Seller_Fg2fqaWOnEtha
I think it depends a lot on what you sell, I had a bad October but things improved from the day of the budget. now I am 58% up from last month and 24% up from last year. But I send relatively less parcels and more LLs, it looks like people are still buying but spending less and also a few sellers that were competing with me for the BBs on several products have since vanished which probably explains part of the growth in sales.
Seller_7aV9GGKijpErb
Thank Labour, they are crippling the UK private sector to fund lavish public spendibg (wasting) stagnation already here
Seller_hjC1f9DWeqg5C
We were about 10% up yoy before November struck and now we are about 10% down yoy.
Seller_6cl9VzsCQs4HZ
last 4 years sales were up yearly especially october to decmeber
sales dropped after the budget 29/10 2024
worst sales ever this year
Seller_d8YGbIjNqwFxn
We are up on the same month last year and over all we are up on the whole calendar year. Sales are looking fairly good at the moment.
I think it does depend on what you sell though. The doom and gloom around the economy especially increased prices will not be helping.
It is a worry about how much money customers will have in January and how this will impact sales.
Seller_soBD2wwhsVOww
I have been +70-90% up every month this year over last year,this month am about 15% down I just assume its the current economic climate
Seller_0AG9i8qKfX9Eu
i think i very high percentage of business are down alot. we are 40% down, sames have got lower in the last few months which normally they start rising. its a royal mess. the labour party have made it worse with the budget which is scaring people who were already scared.. they are absolute clueless morons at getting an economy going
some people may say they haven't dropped but they may be sell some items that people need to keep buying .
saddle up people and i wish you luck !!!!!
Seller_XJW948XQxw3t7
have you allowed for the fact black friday started earlier last year?
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