Buyer Box Wins
Why does my Buyer Box Wins fluctuate so much. Two days ago it was 100%, day after went down to 80% and today its down at 68%. What does this actually mean to me, does it affect my sales or whatever? I just get baffled with Amazon terms and its technology its so confusing!
0 replies
Seller_esvgLzKXw2YAl
If you mean the buy box on the top of seller central, then I wouldn’t pay too much heed to it.
Mine hovers at about 25%, yet I continue to make sales with no issues at all.
From what I understand of it, it’s a rather strange formula that they use.
All to do with competing offers etc.
If you search the forums, you will find quite a few posts about this. Some where the seller is the only seller, with no competition at all and rarely has 100%.
Seller_77IcbQKVGdZo0
My buy box can be as high as 40% but recently it has been as low as 9%
To be honest I don’t really see any correlation to how many sales I get. Recently with the buy box being as low as 9% sales are better than a couple of weeks ago when it was 23%
Whilst I notice the figure I don’t really worry about it too much.
