Hi,

We are brand registered and sell our our own products exclusively on Amazon. So far we have been using FNSKU labels but now thinking to use GTIN/EAN barcode label for a new product that we want to launch. We do not give resell rights to any other seller and we are the sole seller of our branded products. I have checked that the new product listing is eligible to be converted to using manufacturer GTIN barcode label.

My question is, is it better to switch to using GTIN manufacturer label for our new branded products or is it better to use FNSKU? Which approach is better in our case? I somehow feel that manufacturer barcode gives flexibility to sell products on any platform but at the same time adds risk in case a hijacker starts selling our product with poor quality with same barcode which Amazon comingles. What do experts think of any pros/cons please?

Regards, Jutt

We have an agent who we have granted permission to sell our branded products however they have been denied permission to sell on Amazon.

We provided them with the necessary invoice to present during the application. Is there anything we can do to allow them to be granted?

Cheers

CafeTEq

Hello,

We mainly sell in the UK and EU, but we would like to collaborate with a US distributor to establish our brand on Amazon US. We have already sent them a permission link to our brand via the Amazon Brand Registry, which has been granted by Amazon.

How do we ensure the two brands are linked and that they have the same store?

Do we need to connect the US trademark registration/serial number to our existing trademark registration?

Thanks,