Winning buybox

We have been selling on Amazon US and have recently expanded to Amazon UK.

However, we are not winning buybox in Amazon UK.

It doesn't make sense because we own the brand, we manufacture the products and we are the only seller.

We reached out to Seller Support but they have been extremely unhelpful. They kept saying there's nothing we could do but "Focusing on competitive pricing, reliable fulfillment, excellent customer service, and maintaining strong seller metrics is your best strategy to improve your chances of winning the Buy Box."

Issue is, without buybox, we can't run ads. Without ads there's no sale at all. Without sale, how can we demonstrate competitive pricing, reliable fulfillment, excellent customer service, and strong seller metrics?

So now our inventory just sits in the warehouse everyday and we can't do anything about it.

I asked the Seller Support whether we should do nothing, just sit back and pray. Their response was "YES".

Could I please invite some moderator to help please? Many thanks

Case ID: 11149318192

@Manny_Amazon @Cooper_Amazon@Spencer_Amazon@Ezra_Amazon