From March 24, 2025, until June 22, 2025, we’ll automatically reimburse the €0.5 or £0.45 per-redemption voucher fee on new Fulfilment by Amazon (FBA) selection in Germany, France and the UK.

This promotion applies to Fulfilment by Amazon offers on products that first became buyable in the past 90 days. For example, if you want to run a voucher that starts on April 1, 2025, the product must have been made buyable on or after January 1, 2025. We’ll disburse the reimbursements to your Seller Central account at the end of April, May and June.

Vouchers can help you build early sales momentum on newly launched products through increased discoverability and sales conversion. New products are exempt from the requirement that a product must have a sales history to run a voucher.

To create a coupon, go to Advertising and select Vouchers .

For more information about how to create a voucher, including eligibility requirements, go to Create a voucher.

We’re updating the way we calculate Fulfilment by Amazon (FBA) fulfilment fees for clothing, accessories, backpacks and handbags, which will reduce parcel fees for the majority of these items.

Starting May 15, 2025, we’ll calculate FBA fulfilment fees for items in these categories based on the parcel size tier and unit weight only (rather than the greater of unit weight or dimensional weight).

Starting May 15, 2025:

• We will introduce seven new parcel size tiers for items in the "Clothing and Accessories" and "Backpacks and Handbags" categories.
• We will exempt backpacks and handbags from the returns processing fee for products with a high-return rate. Any returns processing fee applied to backpacks and handbags sold after the fee was introduced on February 1, 2025, will be waived or reimbursed (no action is required).

These fulfilment fee updates will apply to local and Pan-European FBA, the European Fulfilment Network, Remote Fulfilment between the UK and the EU, and the Ships in Product Packaging program in our UK, Germany, France, Italy and Spain stores. There is no change to Low-Price FBA fees or fees for oversize items.

For a detailed summary of the changes, go to 2025 FBA fulfilment fee changes.

You can now provide immediate feedback to us at the end of a call with Selling Partner Support.

Previously, you had to wait for us to send you an email after your case was resolved to offer feedback. Now, you can remain on the line after the call ends to complete a brief satisfaction survey.

This survey makes it easier to share feedback immediately after you receive assistance. It's part of our ongoing efforts to improve our Selling Partner Support experience and identify areas for improvement.

Amazon.ie, our dedicated store for Ireland is officially live.

Your existing product listings on Amazon.ie are now available to Irish customers, and you can expand your business with the following benefits:

• Free VAT registration in Ireland and two years of free VAT filing services valued up to €1,900. For more information, go to the terms and conditions.
• Get discounted FBA and Pan-European FBA fees when you use the local fulfilment centre.
• Seamless expansion with the automatic listing of your existing products.

To list more products on Amazon.ie, go to Manage All Inventory and then prepare your Shipping settings.

The Amazon Services Europe Business Solutions Agreement has been updated to include Amazon.ie references and local currency information.

For information including pricing and fees on Amazon.ie, go to Amazon pricing for sellers in Ireland.

To help you grow your business-to-business (B2B) sales, we've created an action panel that provides B2B pricing insights and recommendations.

The Business Price action panel, which is available for all professional sellers, analyses customer demand signals to help you set business discounts for high-potential business customers on Amazon Business.

• Actionable pricing opportunities suggest recommended action to update and optimise your business discounts. We provide data to show how business discounts can improve page views across similar products within the category to help quantify the expected uplift. For example, “Add a business discount to optimise traffic and conversion. Reason: Similar products with a business discount saw an 8% increase in page views.”
• Competitive pricing intelligence helps you compare your business price against key metrics, such as the Featured Offer price, lowest price and Business Savings Blue Badge price on Amazon Business, so that you can make informed pricing decisions.
• Quantity discount recommendations help you create attractive bulk pricing offers. You'll receive these tailored suggestions, if available, once you set a business price.

You can use these insights to optimise your B2B pricing strategy and capture share of the growing B2B segment, directly from the business to consumer (B2C) workflow in Manage all inventory.

To get started, go to the Business Price action panel.

For more information, go to Business prices and quantity discounts in Manage inventory .